Director of Product Management, Product Marketing, and Marketing Communications

Join Abbelight, the Pioneers of tomorrow's Bioimaging

Abbelight is headquartered in Paris, France, with a commercial presence in selected global markets across EMEA, North America, and APAC. We are growing and looking for exceptional talent to join our amazing company in support of our mission.

Abbelight is creating the future of imaging, from microscopy to advanced nanoscopy.

We are committed to supporting discovery research institutions, biotech, biopharma and CRO's worldwide with our advanced imaging solutions, helping them push the boundaries of scientific discovery to improve human health.

Nanoscopy is a game-changer, and obtaining the best images requires a diverse range of expertise in sample preparation, image acquisition, and data analysis. That is where we come in.

Our technology empowers scientists to visualize and analyze biological structures at the nanoscale, advancing fields such as cell biology, neuroscience, immunology, microbiology, genomics, and beyond.

We are seeking an experienced and strategic Director of Product Management, Product Marketing, and Marketing Communications to lead the development and execution of our product portfolio strategy. This role is key in driving the success of our products in the market by overseeing product management, leading marketing initiatives, and ensuring effective communication across internal teams and with customers. The ideal candidate will have a deep understanding of both product development and marketing, with a proven track record of executing high-impact strategies that drive growth, customer engagement, and market leadership.

The Director of Product Management, Product Marketing, and Marketing Communications will be located near Paris to manage our local team.

The person will report to the Chief Commercial Officer.

Your key responsabilities :

1/ Product Management :

• Strategic Product Roadmap: Lead the product management team in developing and executing the product roadmap. Define and prioritize product features and innovations that align with business objectives and customer needs.
• Market Analysis & Competitive Intelligence: Conduct in-depth market research to understand customer requirements, competitive offerings, and emerging industry trends. Use this data to drive product development and positioning.
• Cross-Functional Collaboration: Work closely with engineering, R&D, sales, and customer support to ensure product development is aligned with market demands and deliverables are on time and within scope.
• Product Lifecycle Management: Oversee the entire lifecycle of products from concept to end-of-life. Ensure continuous improvements based on customer feedback and market analysis.

2/ Product Marketing:

• Go-To-Market Leadership: Develop and lead the execution of GTM strategies for new and existing products. Collaborate with cross-functional teams to ensure all product launches and marketing efforts align with business goals and customer needs.
• Product Positioning & Messaging: Create clear, compelling, and differentiated messaging that resonates with target customers and sets the product apart from competitors. Ensure consistency across all marketing and communication channels.
• Sales Enablement: Provide the sales team with the tools, training, and support they need to effectively sell products. This includes product training, collateral, case studies, competitive analysis, and ongoing support.
• Performance Tracking & Analysis: Track product performance, customer feedback, and competitive landscape. Provide insights and recommendations to optimize marketing campaigns and product offerings.

3/ Marketing Communications :

• Integrated Marketing Strategy: Lead the development and execution of a comprehensive marketing communications strategy that aligns with business goals, product positioning, and brand identity.
• Brand and Messaging Consistency: Ensure product and corporate messaging is consistent across all touchpoints, including digital, print, and in-person communications.
• Public Relations & Media Engagement: Oversee public relations activities, including press releases, media outreach, and product announcements, to increase visibility and strengthen brand reputation.
• Internal Communications: Ensure effective communication of product-related updates and strategies across internal teams. Facilitate alignment between Product, Sales, Marketing, and other departments.
• Event Strategy & Support: Oversee marketing communications for product-related events, webinars, trade shows, and conferences, ensuring cohesive messaging and impactful execution.

To lead those main topics, we need someone that :

• Takes Initiative: Proactively identify opportunities for improvement and act on them to contribute to the success of the team and organization.
• Is action-oriented: Execute tasks and projects efficiently, ensuring high-quality results while meeting deadlines and objectives.
• Is results-driven: Focus on delivering tangible outcomes and continuously seek ways to achieve or exceed goals.
• Is problem Solver: Take ownership of challenges, finding practical solutions and driving them to completion.
• Collaborates Effectively: Work independently or within teams to implement solutions and meet organizational needs without requiring constant oversight.
• Is adaptable: Thrive in a fast-paced environment, balancing multiple priorities and adjusting as needed to meet evolving demands.

Your qualifications :

Education : Bachelor's degree in Marketing, Business, Engineering, or a related field; MBA or advanced degree preferred.

• Experience: 8+ years of experience in Product Management, Product Marketing, and Marketing Communications, with a proven track record of leadership in a product-centric, B2B/B2C organization.
• Leadership: Strong leadership skills with experience managing and mentoring cross-functional teams to achieve company goals.
• Strategic Thinking: Ability to develop and execute long-term strategies while managing day-to-day marketing and product management tasks.
• Market Expertise: Deep understanding of product lifecycle management, competitive analysis, customer needs, and market trends.
• Marketing Proficiency: Advanced knowledge of marketing tools and strategies, including digital marketing, content creation, and demand generation.
• Communication Skills: Exceptional written and verbal communication skills, with the ability to influence and present to senior stakeholders, customers, and internal teams.
• Analytical Skills: Data-driven approach with strong ability to analyze market data, track KPIs, and make informed decisions based on insights.
• Industry Experience: Experience in microscopy /life science is a plus.

Why join us ?

• Be at the forefront of scientific innovation in bioimaging with a forward-looking organization and a market-leading product suite.
• Play a key role in shaping the company's product strategy, marketing initiatives, and overall growth
• Be part of a forward-thinking company with significant opportunities for professional growth and career advancement.
• Work in a fast-paced, dynamic environment at the forefront of industry innovation.
• Make a significant impact on the company's growth

We are committed to ensuring a fair and inclusive recruitment process, where all applications will be carefully reviewed, regardless of gender, gender identity, disability, age, ethnic origin, religion, sexual orientation, or any other personal characteristic.