Account Director

As a next-generation brand activation agency, adm Indicia's purpose is to simplify our clients' below-the-line marketing, build sustainable ROI and engage their customers across the path to purchase . Everything we do is optimised through leading strategic capability and actioned through executional excellence.

We transform marketing compromise into a powerful co-promise, creating and activating meaningful brand experiences that drive ROI. Brands have had to juggle multiple agencies, struggle to see value in ever-increasing customer data, and deliver disconnected digital and physical experiences – just some of the compromise frustrating marketing for too long. With joined-up strategy, execution and seamless activation, our combined expertise means we can help brands deliver impact through every stage of the customer journey.

About the team

This role is part of one of adm Indicia's largest global partnerships, supporting a client relationship that spans multiple markets and service lines. As part of a broader transformation programme, the team is evolving to unlock greater strategic value, improve marketing effectiveness, and achieve operational excellence across regions.

A key part of this evolution is the implementation of Procurement-as-a-Service (PaaS), which enables a more agile and insight-driven approach to sourcing, decision-making, and performance monitoring. The Account Director plays a crucial role in implementing this locally, ensuring in-market operations meet procurement KPIs while also supporting innovative and strategic goals.

The Account Director reports to the Regional Client Partner and works closely with performance, strategy, creative, and production leads to deliver against market-level needs and regional priorities. Although this role has in-market responsibilities, it remains fully integrated into the broader account ecosystem, collaborating across borders to ensure that insight, innovation, and impact are shared and scaled.

Purpose of the role

The Account Director is the senior in-market lead responsible for owning and developing the client relationship, ensuring operational excellence, and unlocking future value opportunities. They lead the in-market team and act as the key contact between the client and adm Indicia, ensuring all activities align with both immediate requirements and long-term strategic goals.

This is a dual-focused leadership role – ensuring daily delivery excellence while also working with marketing, brand, and shopper teams to identify how adm Indicia can support higher up the value chain. The AD brings deep category knowledge and market insight to help shape more effective and impactful campaigns, activations, and sourcing strategies.

They act as the strategic anchor of the local team, establishing standards, shaping client thinking, and motivating the team to achieve bold ambitions. They play a crucial role in translating global strategy into local action, ensuring regional performance results in tangible impact at the market level.

This is a highly collaborative, fast-paced environment with a strong culture of shared accountability and continuous improvement. The Account Director plays a crucial leadership role in shaping how we present ourselves every day — with curiosity, ambition, and a deep dedication to our client's success.

Responsibilities

• Own and lead the client relationship, ensuring alignment to commercial and marketing priorities
• Inspire, mentor, and lead the in-market team to achieve operational excellence, innovation, and client satisfaction.
• Advance the strategic agenda by pinpointing areas to progress up the marketing value chain.
• Build strong relationships with client stakeholders across marketing, shopper, brand, and procurement
• Partner with strategy, performance, and production teams to deliver seamless, integrated solutions
• Ensure all delivery is aligned with contractual obligations, KPIs, SLAs, and quality expectations
• Act as the market's voice within the regional structure, escalating needs and opportunities to the Regional Client Partner.
• Champion ongoing improvement by identifying process, creative, or operational enhancements that unlock value.

Skills and Experience

• Minimum 10 years' experience in agency, client services, or marketing delivery
• Proven experience leading client relationships in complex, fast-moving environments
• Strong commercial understanding and P&L awareness
• Excellent leadership and people development skills
• Deep understanding of shopper strategy and retail activation
• Strong problem-solving skills with the ability to balance short-term priorities and long-term strategic goals
• Confident working with senior stakeholders across marketing, procurement, and commercial functions
• Experience managing cross-functional teams to deliver integrated solutions and measurable outcomes
• Comfortable operating in matrixed, multi-market organisations

Other specific role requirements

• This is an in-market role and requires the Account Director to be based in the client's office on a day-to-day basis.
• Fluent in English and French.
• Experience working across shopper, trade, or retail channels is preferred.

Equal Opportunities

adm-Indicia is proud to be an equal opportunity employer and is committed to creating a diverse environment. We recruit, employ, develop, compensate, and promote regardless of race, religion, colour, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. Should you need any reasonable adjustments made to this application process, please don't hesitate to let us know.