Intelligence and Data Lead EMEA
il y a 1 semaine
En tant qu'Intelligence and Data Lead, vous serez le moteur de la collecte, de l'analyse et de l'optimisation des données CRM au sein de l'équipe marketing Medication Management Solutions EMEA, avec pour mission de transformer ces données en insights stratégiques guidant les décisions marketing, d'assurer leur qualité et fiabilité afin de soutenir une stratégie résolument centrée sur le client, de développer des dashboards et modèles prédictifs pour accompagner la planification pluriannuelle, et de favoriser une véritable culture data-driven grâce à la formation et à la collaboration transversale.
Vos responsabilités principales
Analyser les performances marketing, les lancements produits et les activités concurrentielles.
Soutenir les stratégies de ciblage et d'engagement client par segment.
Piloter l'adoption et la transformation du CRM (Salesforce) à l'échelle régionale.
Créer et diffuser des tableaux de bord, rapports et modèles via Power BI.
Développer une base d'intelligence marché (tendances, concurrents, opportunités).
Former et accompagner les équipes locales et régionales sur les meilleures pratiques CRM et omnicanales.
Votre profil
Diplôme en Marketing, Business, Économie, Statistiques ou domaine connexe.
Minimum 2 ans d'expérience en marketing intelligence, data analysis ou CRM management, idéalement dans le secteur MedTech ou santé.
Maîtrise des systèmes CRM (Salesforce) et des outils de visualisation (Excel, Power BI).
Anglais courant, une langue régionale supplémentaire est un plus.
Fourchette de rémunération fixe pour le poste: €
Vos atouts
Esprit analytique et capacité à synthétiser des données complexes.
Excellentes compétences en communication et présentation, avec un vrai talent pour influencer.
Organisation, rigueur et autonomie, tout en étant un(e) team player.
Passion pour les données et leur impact sur la performance business.
Prêt(e) à transformer les données en leviers de croissance ? Rejoignez une équipe internationale où vos analyses auront un impact direct sur la stratégie marketing et la performance commerciale.
Required Skills
Optional Skills
.
Primary Work LocationFRA GrenobleAdditional LocationsWork ShiftAt BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.
Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates' progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed.
The salary or hourly rate offered to a successful candidate is determined by their experience, education, and skills, as well as the labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location.
Salary Range Information
44 100,00 € ,00 € EUR Annual-
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