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Alternance-Working Student Marketing Insight
Il y a 4 mois
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Your tasks
The working student marketing insight is in charge of the media investment analysis in Europe for certain advertisers or sectors as part of requests from the sales team. He also helps the Insight marketing manager during the whole process of the quantitative client studies.
Conducting sector analysis on media investments in Europe:
Updating data bi-monthly Data output for sales in Excel and/or Power BI visualization Conducting ad-hoc sector analysis for specific sales needsConducting client studies (., post-test/brand lift) with the Insight marketing manager:
Participating in the launch meeting/discussion on issues with sales teams Participating in the coordination of the study from start to finish Participating in questionnaire drafting Implementing the study with service provider teams Monitoring fieldwork progress Validating and formatting collected results Participating in the analysis and interpretation of results Participating in the oral presentation of results to the clientAssisting in the completion of our annual studies:
"The Total Video Key Facts": database management and finalizing the magazine "The New Life of the Living Room": study setup and finalizing the magazine
Your profile
About us
At RTL AdAlliance, we create simplicity for advertisers & value for publishers.
Our fundamental goal is to unite premium content publishers to facilitate connections between international and local brands and European audiences. With offices in 10 European countries and in the US, we exclusively represent only the best video publishers such as RTL, M6, ITV or Activision Blizzard. As part of RTL Group, we offer our clients the latest exclusive insights, advertising technology and services they need to master the total video space and make the very best of the transition into digital and addressable TV.
Do you find inspiration in the international and entrepreneurial spirit of our company? Do you want to actively navigate the advertising industry changes and be a driving force for innovation?
Then we invite you to join us as we shape Europe's leading advertising sales house.
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