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Marketing Insights Intern
Il y a 2 mois
Position Overview
We are seeking a dedicated Marketing Insights Intern to support our media investment analysis across Europe for various clients and sectors. This role involves collaboration with the sales team and the Insight Marketing Manager throughout the quantitative research process.
Your Responsibilities
As a Marketing Insights Intern, you will be responsible for:
Media Investment Analysis:
- Regularly updating data on a bi-monthly basis.
- Generating data outputs for the sales team using Excel and/or Power BI for visualization.
- Conducting specific sector analyses to meet unique sales requirements.
Client Research Studies:
- Engaging in initial meetings to discuss objectives with sales teams.
- Coordinating the research study from inception to completion.
- Assisting in the development of questionnaires.
- Implementing the study in collaboration with service provider teams.
- Monitoring the progress of fieldwork.
- Validating and formatting the results collected.
- Contributing to the analysis and interpretation of findings.
- Participating in the presentation of results to clients.
Annual Study Support:
- Managing the database and finalizing the publication for "The Total Video Key Facts".
- Assisting in the setup and completion of the study for "The New Life of the Living Room".
Your Profile
- Pursuing a Bachelor’s degree in Communication or Marketing.
- Possessing a solid understanding of the media landscape, with prior experience in research settings or media agencies being advantageous.
- Proficient in Microsoft Office, particularly PowerPoint.
- Detail-oriented with strong analytical skills.
- Demonstrating a solution-focused approach to tasks.
- Exhibiting excellent communication skills and the ability to thrive in a multicultural environment.
- Fluent in both English and French.
About Bertelsmann SE & Co. KGaA
At Bertelsmann, we strive to create value for our clients and partners through innovative solutions in the media landscape.
Our mission is to connect premium content providers with brands, facilitating meaningful interactions with audiences across Europe. With a presence in multiple countries, we represent leading video publishers and offer cutting-edge insights and advertising technologies to navigate the evolving digital landscape.
If you are inspired by a dynamic and entrepreneurial environment and wish to contribute to the transformation of the advertising industry, we welcome your interest in joining our team.
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