Senior Director of Product Marketing

il y a 1 mois

Paris, France Mirakl Temps plein

Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.

Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to digitize and expand product assortment through marketplace and dropship, improve efficiency in supplier catalog management and payments, personalize shopping experiences, and boost profits through retail media.

Mirakl is trusted by 400+ industry-leading businesses worldwide including Macy’s, Decathlon, Kroger, Airbus, Toyota Material Handling and Sonepar.

Headquartered in Paris and Boston and with offices in 7 countries, Mirakl is recognized as a Great Place to Work company.

Your impact:

Mirakl is seeking a dynamic and strategicSenior Director of Product Marketing to lead and elevate our product marketing efforts. This role will be crucial in driving the go-to-market strategy, positioning, messaging, analyst relations and overall marketing success of our multi-product suite of solutions. The ideal candidate will have a strong background in B2B marketing, with a deep understanding of SaaS and eCommerce dynamics, and a proven track record of building strong relationships with product, sales and customer success teams as well as leading high-performing product marketing teams.

This position is available in our Paris office.

Key Responsibilities:

1/ Strategic Leadership:

Develop and execute the global product marketing strategy aligned with Mirakl’s business objectives and growth targets. Lead and mentor a team of product marketing professionals, fostering a culture of innovation, collaboration, and excellence. Work closely with cross-functional teams including product management, sales, customer success, and growth and corporate marketing to ensure cohesive strategies and execution.

2/ Go-to-Market Strategy:

Define and manage the go-to-market strategy for all Mirakl products, ensuring successful product launches and sustained market growth. Conduct market research and competitive analysis to inform product positioning, pricing, and differentiation strategies. Collaborate with sales enablement to develop compelling sales tools, training materials, and customer-facing collateral.

3/ Product Positioning and Messaging:

Craft clear and compelling product positioning and messaging that resonates with target audiences and drives market demand. Develop and maintain a deep understanding of customer needs, market trends, and competitive landscape to inform product messaging and positioning. Create and manage a consistent and effective product story across all marketing channels and touchpoints.

4/ Manage Analyst Relations:

Develop and execute a comprehensive analyst relations strategy to enhance Mirakl's visibility and reputation in the market globally. Build and maintain strong relationships with key industry analysts, ensuring they are well-informed about Mirakl’s products, vision, and market leadership. Coordinate briefings, inquiries, and interactions with analysts to influence their perspectives and garner positive coverage. Collaborate with the product and executive teams to provide analysts with timely and accurate information about product updates, company performance, and strategic initiatives. Monitor and analyze analyst research and reports to extract valuable insights and identify opportunities for improving Mirakl's positioning and messaging.

5/ Demand Generation and Growth:

Partner with the demand generation team to develop and execute marketing campaigns that drive awareness, engagement, and pipeline growth. Track and analyze key performance metrics to measure the effectiveness of product marketing initiatives and optimize strategies for continuous improvement. Support regional marketing teams with tailored strategies and materials to drive local market success.

6/ Customer Advocacy and Engagement:

Build strong relationships with key customers to gather insights, testimonials, and case studies that highlight the value and impact of Mirakl’s solutions. Develop and execute customer engagement programs that enhance customer satisfaction, retention, and advocacy.

Requirements:

Bachelor’s degree in Marketing, Business, or a related field 7+ years of experience in product marketing, preferably within the SaaS or technology industry. Proven experience in leading and managing high-performing marketing teams. Strong strategic thinking, analytical, and problem-solving skills. Excellent written and verbal communication skills with the ability to create compelling narratives. Deep understanding of the B2B marketing landscape and eCommerce dynamics. Demonstrated success in developing and executing go-to-market strategies for complex products. Ability to thrive in a fast-paced, dynamic environment with a strong sense of urgency and adaptability. Fluent in English and French

We welcome collaborators with their diverse perspectives and experiences to power us forward. These often far exceed conventional job requirements and help us create a culture of continuous learning. If you’re ready to join a hyper-growth company at the heart of digital transformation for the world’s most forward-thinking organizations, we strongly encourage you to apply to any of our roles, even if you think you’re not an exact match.

  • Senior Director of Product Marketing

    il y a 2 semaines

    Paris, Île-de-France Mirakl Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business. Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology...

  • Senior Director of Product Marketing

    il y a 2 semaines

    Paris, Île-de-France Mirakl Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to...

  • Senior Director of Product Marketing

    il y a 4 semaines

    Paris, France Mirakl Careers Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to...

  • Senior Director of Product Marketing

    il y a 4 semaines

    Paris, France Mirakl Careers Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to...

  • Senior Director of Product Marketing

    il y a 2 semaines

    Paris, France Mirakl Careers Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to...

  • Senior Director of Product Marketing

    il y a 4 jours

    Paris, France Mirakl Careers Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to...

  • Senior Director of Product Marketing

    il y a 4 semaines

    Paris, France Mirakl Careers Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to...

  • Senior Director of Engineering

    Il y a 2 mois

    Paris, France IC Resources Temps plein

    This is a superb opportunity for a Senior Director of Engineering to join a successful and globally expanding Semiconductor IP company based in Paris. Founded over two decades ago, our client has developed a fascinating chip-level technology that aids SoC design for a range of markets from automotive, to communications, consumer, to compute and industrial....

  • Senior Director of Engineering

    Il y a 2 mois

    Paris, Île-de-France IC Resources Temps plein

    This is a superb opportunity for a Senior Director of Engineering to join a successful and globally expanding Semiconductor IP company based in Paris. Founded over two decades ago, our client has developed a fascinating chip-level technology that aids SoC design for a range of markets from automotive, to communications, consumer, to compute and industrial....

  • Senior Director of Engineering

    Il y a 2 mois

    Paris, France IC Resources Temps plein

    This is a superb opportunity for a Senior Director of Engineering to join a successful and globally expanding Semiconductor IP company based in Paris. Founded over two decades ago, our client has developed a fascinating chip-level technology that aids SoC design for a range of markets from automotive, to communications, consumer, to compute and industrial....

  • Director of Operations

    il y a 4 semaines

    Paris 9e, France Sparks Marketing Temps plein

    Sparks Marketing, leading event and experiential agency, is looking for Director of Operations to join our multicultural, enthusiastic and rapidly growing team in Europe. We specialize in creating connection--real human connection--onsite, online or anywhere. **Position Overview**: The Director of Operations EMEA will act as liaison on specific account...

  • Director of Marketing

    il y a 6 jours

    Paris, France Jacques Marie Mage, Inc Temps plein

    Founded in 2014, Jacques Marie Mage (JMM) is a Los Angeles-based producer of limited-edition designer goods specializing in the micro-production of luxury eyewear handcrafted in Italy and Japan. With each new collection, JMM embraces a unique palette of precious materials, rich colors, and striking geometric forms, which cleverly reference and beautifully...

  • Senior Director of Product Marketing

    il y a 1 semaine

    Paris, France Mirakl Temps plein

    Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to...

  • Director of Marketing

    il y a 2 semaines

    Paris, Île-de-France Jacques Marie Mage, Inc Temps plein

    Founded in 2014, Jacques Marie Mage (JMM) is a Los Angeles-based producer of limited-edition designer goods specializing in the micro-production of luxury eyewear handcrafted in Italy and Japan.With each new collection, JMM embraces a unique palette of precious materials, rich colors, and striking geometric forms, which cleverly reference and beautifully...

  • Product Marketing Director

    il y a 4 semaines

    Paris, France SESAMm Temps plein

    **SESAMm**: SESAMm is growing quickly, with over 100 team members around the globe and offices in Paris, New York, London, Metz, Tunis, and Tokyo. Key technologies: Alternative Data, Natural Language Processing, Machine Learning and Quantitative Analysis. Are you looking for a new challenge? Do you dream of joining a growing company, proposing new ideas,...

  • Director of Product Design

    il y a 4 semaines

    Paris, France Burns Sheehan Temps plein

    Director of Product Design | Cyber Security | B2B SaaS | Growth Role: Director of Product DesignLocation: Paris - 3 days p/w in the officeSalary: up to €115,000 Cyber Security Significant funding led by leading VCs Impressive leadership teamWe are partnered with a leading Cyber Security business who are well known and loved for their industry-leading...

  • Director of Product Design

    il y a 2 semaines

    Paris, Île-de-France Burns Sheehan Temps plein

    Director of Product Design | Cyber Security | B2B SaaS | Growth Role: Director of Product DesignLocation: Paris - 3 days p/w in the officeSalary: up to €115,000 Cyber Security Significant funding led by leading VCs Impressive leadership teamWe are partnered with a leading Cyber Security business who are well known and loved for their industry-leading User...

  • Director of Product Design

    il y a 2 semaines

    Paris, Île-de-France Dashlane Temps plein

    We're hiring a Director of Product Design to help shape the future of Dashlane. We empower businesses of every size to protect company and employee data while helping everyone easily log in to the accounts they need—anytime, anywhere. Design at Dashlane Our Design team is a close-knit, collaborative group that brings together creative individuals with a...

  • Director of Marketing and Admissions

    il y a 3 semaines

    Paris, France Navitas Temps plein

    Director of Marketing and Admissions (N/DMA2) Overview Reference N/DMA2 Salary £/annum Job Location - France - Île-de-France - Paris - Paris Job Type Permanent Posted Thursday, January 25, 2024 Closing date 08 Feb 2024 Director of Marketing and Admissions (DMA) ICN International College Paris (ICNIC) is the latest addition to our fast-growing...

  • Director of Sales

    il y a 2 semaines

    Paris, Île-de-France Hyatt Hotels Corporation Temps plein

    If you're looking for a career with Apple Leisure Group, please click here to view job postings.If you're looking for a career with our Inclusive Collection, please click here to view job postings."I joined as a server on the catering staff. Thanks to Hyatt's training and support, I now oversee a brilliant team that helps brings events to life."Director of...