Medical Copywriter
il y a 4 semaines
You will lead the development of medically accurate content/tactics for specific therapeutical areas, ensuring alignment with the client’s objectives, medical strategy and targets.
You will report to the Medical Strategist.
Key responsibilities:
- Research and understand the specific therapeutic/scientific areas as well as the marketing strategy of the products
- Combine creative thinking and accurate fact based scientific knowledge to conceive, write and edit the content for a wide range of scientific and promotional assets, such as detail aids, leave behinds, websites, etc.
- Support and guide creative teams by distilling and humanizing the science within the strategic framework set by the client
- Interact constructively with the client, on both medical and marketing sides, by paying attention to its needs and providing valuable input in return
- Deliver the medical/scientific content for a range of specific brands
Qualifications
- 8+ years of experience as a senior medical copywriter in a healthcare communication agency
- Proven experience in building strategic POVs rooted in medical insights
- Perfect knowledge of the French local healthcare landscape, as well as a good understanding of the global challenges.
- Ability to make sense of medical/scientific data and transform it into promotional/creative copy
- Broad story-telling capabilities, from detailed thoroughly referenced text to headlines and ad bodycopies.
- Ability to write a wide range of deliverables e.g. visual aids (and sales speech), leave behinds, slide sets, videos, brand books, product monographs, press kits, patient materials, website/digital content, training materials, educational materials, objection handlers, press ads
- Ability to lead medical teams
- Fluent in both French and English mandatory
Additional Information
Viva La Différence
Cette philosophie de Publicis Groupe témoigne depuis toujours de notre engagement pour la diversité et de la conviction que nos talents sont notre plus grande richesse et notre meilleur atout.
Nous valorisons ainsi toutes les singularités, sans distinction d’âge, de sexe, de couleur de peau, d’origine sociale, de religion, ou d’orientation sexuelle… seules la compétence et l’énergie comptent. Nous encourageons toutes les candidatures qualifiées et serons ravis d’accompagner tout au long du processus de recrutement, de manière personnalisée un.e candidat.e en situation de handicap qui en ferait la demande.
Publicis France est engagé pour l’égalité des chances et l’équité d’opportunités pour tous et toutes.
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