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Il y a 2 mois
Dans le cadre de son développement international, Lipault est à la recherche d’un(e) Brand Content Manager. Rattaché(e) directement au Brand Manager Lipault International, ses principales missions seront :
le pilotage de la création des contenus propres aux différents canaux de diffusions (internes et externes) ainsi que leurs déploiements (social, web, éditorial, print, relations presse …).
En accord et collaboration avec la direction artistique, la/le brand content manager devra ainsi faire preuve de créativité afin de trouver des concepts et idées originales pour ces contenus ainsi que pour tout autre activation marketing/médiatique dont elle/il sera responsable et ce, en collaboration avec le reste de l’équipe marketing/communication.
Enfin et en tant que personne référente du contenu de marque, elle/il devra veiller à la bonne utilisation et application des contenus sur les différents supports réalisés par les autres pôles ainsi que par les filières de l’enseigne.
Pilotage des productions de campagnes publicitaires (brief, suivi de projet, castings, stylisme, coordination sur les shootings, relations avec les prestataires…)
Gestion de la création de contenu destinés aux réseaux sociaux (photos, vidéos…)
Rédaction du contenu éditorial web (blog)
Management transversal : référent(e) international(e) / conseil / accompagnement d’une stratégie en local pour nos filières et distributeurs
Titulaire d’un Master en école de commerce, université, de formation de type communication, digital ou marketing, vous êtes reconnu(e) pour votre aisance rédactionnelle, votre sensibilité pour l’esthétisme, et surtout pour votre créativité.
Vous avez minimum 2 ans d'expérience sur le même type de poste en France ou à l’international.
Anglais courant et parfaite maîtrise du pack Office nécessaires
Travailler pour un grand groupe international, avec une équipe à taille humaine
•Des bureaux modernes situés en plein cœur de Paris (7 boulevard Haussmann, 75009 Paris)
•Accès à une salle de sport au sein des locaux, avec tarifs préférentiels
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