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Paid Social Campaign Manager
Il y a 3 mois
Intégré à Ogilvy, Social.Lab apporte aujourd'hui une expertise sociale reconnue au sein du groupe WPP.
En tant que Campaign Manager en charge des médias sociaux, vous êtes responsable de la mise en œuvre et de l'exécution de la stratégie de campagne sur les plateformes sociales (Meta, Snapchat, TikTok, LinkedIn, Twitter, Pinterest). Vous serez chargé de la création et de l'exécution de la stratégie de diffusion, de l'optimisation de la structure de la campagne et de la gestion des budgets alloués pour des périodes déterminées. Vous travaillerez en étroite collaboration avec l'équipe stratégique pour garantir que la campagne soit alignée avec les objectifs globaux du client. Votre rôle consistera également à mettre en place des tests A/B et à recommander des optimisations pour maximiser les résultats de la campagne.
Tu auras pour missions principales:
- Rester à jour sur les tendances et les évolutions des plateformes sociales et des technologies publicitaires pour proposer des campagnes publicitaires innovantes et efficaces.
- Créer des stratégies de ciblage précises pour les campagnes publicitaires, en se basant sur des données démographiques, des centres d'intérêts, des comportements en ligne, etc.
- Contrôler la qualité des éléments créatifs.
- Implémenter et piloter les campagnes de vos clients afin d'obtenir les meilleures performances : Meta, Snapchat, TikTok, LinkedIn, Twitter, Pinterest.
- Suivre les performances des campagnes publicitaires en temps réel.
- Gérer le budget publicitaire pour maximiser le ROI des campagnes publicitaires.
- Travailler en étroite collaboration avec ton Strategist pour garantir le succès des campagnes et appliquer les process mis en place
- Fournir des rapports réguliers sur les performances des campagnes publicitaires et recommander des actions pour améliorer les résultats.
- Établir des recommandations pour les stratèges sociaux sur base des insights avérés par l'exécution/l'optimisation afin de réajuster les plans futurs.
- Être le point de contact pour toutes les questions relatives à la campagne du client.
**PROFIL**
- De formation Bac+3 à Bac+5
- Tu possèdes une première expérience en gestion de campagnes sociales : planification, exécution et production de rapports.
- Tu disposes d'une grande organisation, communication
- Tu aimes le travail en équipe
- Tu es doté d'une excellente capacité analytique et rédactionnelle et tu fais preuve de créativité dans l'analyse des données
- Bon niveau d'anglais
**NOTRE PROCESS**
- Un catch-up call RH avec notre TAM (Talent Acquisition Manager) : Validation des key points et culture fit.
- Un entretien avec l'équipe
- Exercice de mise en situation
Un conseil pour tes entretiens, sois toi-même
