Brand Leader H/F

il y a 5 jours

Paris, Ile-de-France CBTW Temps plein

Dear Brand Leader,

welcome to our global ecosystem…

We believe that collaboration betters the world If you want to go far, go together


We are ordinary people doing extraordinary things


We're in the people business. Our team is committed to collaboration and creating ambitious, world-class experiences for our clients and meaningful impact.


Our Manifesto: We put people in the center, we are positive by choice, we are winning through collaboration, we are unlocking education


Join us on our way to something great



Welcome to CBTW

We are an innovative team of over 3,000 employees in 21 countries, leading the way in strategy & governance, software engineering, data analytics & AI, and more. At our locations in Paris or Brussels, we are looking for a Brand Leader to join our team



Position Overview:

CBTW is seeking a dynamic and visionary Brand Leader to drive the company's visibility, enhance its brand recognition, and foster a strong emotional connection with our audience. This role will be pivotal in ensuring CBTW's global and local communications are aligned, impactful, and reflective of our mission to improve the world through collaboration.



Key Responsibilities:

External Communication & Brand Recognition

  • Define and execute a strategic roadmap to enhance CBTW's global visibility and reputation.
  • Build and maintain a strong, cohesive, and emotionally resonant brand identity that embodies CBTW's mission and values.
  • Position CBTW as a thought leader and innovator in the industry through targeted campaigns, partnerships, and media engagements.

Leadership and Alignment

  • Manage and align local communication teams to ensure a consistent global voice with room for culturally relevant local adaptations.
  • Oversee the functional alignment and management of service line marketing leads to ensure coherence in messaging and objectives across all service lines.
  • Lead and mentor the Product Marketing Team, ensuring the successful launch and positioning of solutions aligned with CBTW's vision.

Internal Communication Coordination

  • Delegate and oversee internal communication responsibilities through local communication teams, ensuring clarity, cohesion, and efficiency in information dissemination across the organization.



Profile Requirements:

  • Proven expertise in brand management, external communications, and marketing leadership.
  • Strong ability to balance strategic oversight with hands-on execution in a fast-paced, collaborative environment.
  • Excellent leadership and interpersonal skills to manage cross-functional and international teams.
  • Creative, innovative, and emotionally intelligent, with a deep understanding of how to foster audience engagement and loyalty.
  • Experience in managing product marketing teams and driving successful go-to-market strategies.
  • Proficiency in English is required.
  • Master's degree (Master 2 or equivalent)
  • Minimum of 7 years of professional experience.




What Awaits You

  • Onboarding: From day one, you’ll be internally networked: Welcome Day, Hello Drink, Mentoring Program.
  • Development: Tailored to your strengths: regular feedback sessions, career paths, career committees, online training catalog, working internationally with diverse cultures.
  • Work-Life Balance: Space for personal planning (sabbaticals, remote work from abroad, highly flexible working models, parental leave programs, 30 days of vacation).
  • Sustainability: We prioritize having a positive impact on the environment and humanity by making our solutions and collaboration more sustainable every day.
  • Events: Professional and fun (Summer Tech Event, local afterworks, sports events, team events, Christmas parties).
  • Networking: Connect with your colleagues: communities, lunch breaks, internal knowledge-sharing sessions.
  • Mistake Culture: Make mistakes and explore new ideas—we give you the freedom to work with the latest technologies.
  • Incentives: A wide variety of bonuses for your extra engagement.



But enough about us—it’s your turn now We look forward to getting to know you

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