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Brand Manager
Il y a 3 mois
Quelles sont les missions ?
Apprenez un métier d'avenir en alternance avec OpenClassrooms.
OpenClassrooms recherche un Brand Manager
- (H/F) en contrat d'apprentissage pour un de nos partenaires dans le secteur du commerce, pour préparer une de ses formations diplômantes reconnues par l'État.
Attention : cette offre ne s'adresse qu'aux candidats à l'alternance qui effectuent leur formation avec OpenClassrooms. Seules les candidatures répondant à ces critères seront étudiées.
Avec OpenClassrooms, vous apprendrez un métier avec une pédagogie mêlant 20% de théorie et 80% de pratique. Résultat : à l'issue de votre formation, vous êtes 100% prêt à l'emploi.
Une fois votre diplôme en poche, nos équipes épaulent chaque profil dans la recherche d'un employeur, nous permettant d'afficher un taux d'insertion de nos étudiants en entreprise de plus de 80%.
Si votre candidature est retenue, votre scolarité sera entièrement financée par votre employeur.
Vos missions en tant que Brand Manager
- (H/F) en alternance :
- Animation des utilisateurs :
- Accompagner l'équipe CRM dans l'analyse et la prise de décisions afin d'améliorer la qualité et la mise à disposition des données.
- Répondre aux demandes des utilisateurs concernant la bonne prise en main du CRM Dynamics 365.
- Former les collaborateurs à l'utilisation et aux évolutions du CRM, et développer la culture de la data au sein de la Direction Croissance de Compass Group France
- Recueillir les demandes d'évolutions et problèmes rencontrés de la part des utilisateurs.
- Qualité des données :
- Veiller à la qualité des bases de données et les nettoyer.
- Assurer des opérations périodiques de maintenance et mises à jour.
- S'assurer du respect des procédures mises en place auprès des utilisateurs.
- Gérer les anomalies en relançant les utilisateurs lorsque nécessaire.
- Analyse de données :
- Extraire du CRM les informations demandées par les différents interlocuteurs en interne.
- Développer la connaissance client : fournir des analyses complexes à la demande de la direction.
- Maintenir et développer des outils de reporting et de synthèse des données : mettre en place des dashboards, proposer des KPIs de suivi pertinents et participer à la réalisation de supports pour le comité de direction.
Poste basé à Chatillon (Île-de-France). Travail en hybride.
Rythme d'alternance et présence
En entreprise :
- Du lundi au vendredi
- Périodes de travail de 8 heures
- Repos le week-end
- Travail en journée
En entreprise : 4 jours par semaine (jours au choix) avec présence réduite à 3 jours 1 à 2 fois par mois
En formation : 1 jour par semaine + 1 jour supplémentaire 1 à 2 fois par mois
Quel est le profil idéal ?
Profil recherché :
- Formation Bac+4/Bac+5 en école de commerce/université avec une spécialisation en data/marketing digital.
- Excel niveau avancé : TCD, formules avancées, graphiques...
- Connaissance du CRM (Dynamics 365, Salesforce, Hubspot...).
- Connaissances de Power BI appréciées mais pas obligatoire.
- Sensibilité au digital, marketing et développement commercial.
Merci de votre attention.
Qui a publié cette offre ?
Apprenez un métier d'avenir en alternance avec OpenClassrooms.
OpenClassrooms recherche un Brand Manager - (H/F) en contrat d'apprentissage pour un de nos partenaires dans le secteur du commerce, pour préparer une de ses formations diplômantes reconnues par l'État.
Attention : cette offre ne s'adresse qu'aux candidats à l'alternance qui effectuent leur formation avec OpenClassrooms. Seules les candidatures répondant à ces critères seront étudiées.
Avec OpenClassrooms, vous apprendrez un métier avec une pédagogie mêlant 20% de théorie et 80% de pratique. Résultat : à l'issue de votre formation, vous êtes 100% prêt à l'emploi.
Une fois votre diplôme en poche, nos équipes épaulent chaque profil dans la recherche d'un employeur, nous permettant d'afficher un taux d'insertion de nos étudiants en entreprise de plus de 80%.
Si votre candidature est retenue, votre scolarité sera entièrement financée par votre employeur.
