Head of Global Corporate Campaigns F/M

--> The position can be based in either Bordeaux or Paris. If based in Paris, travel to Bordeaux is required at least 4 days per month, with all transportation and accommodation expenses covered.

WE ARE BETCLIC

Betclic, European leader in sports betting, is much more than just an online gaming site Also offering Poker, Horse Racing, and Casino games across various countries and continents, it is an inspiring and forward-thinking company: every day brings new challenges in a modern and dynamic environment. As an influential player in the tech industry, with strong and sustained growth over the years, we believe in innovation through diversity and inclusion and encourage everyone to reach their full potential. With our multicultural team, we provide an optimal, safe and responsible gaming experience, powered by cutting-edge technology.

WHY JOIN US?

At Betclic, success comes from passionate and committed teams. Here’s why you’ll love working with us:

An international and creative environment where every project is an opportunity to innovate
Hypergrowth that brings new challenges and development opportunities every day
A healthy work-life balance: flexible remote work and workplace well-being are essential pillars for us.
A unique and friendly atmosphere, with 1,600 employees across 5 countries and our headquarters in Bordeaux

Are you passionate about sports and tech? Join us and help shape the future of online gaming

You’ll join a Communications team at a pivotal stage of its development, with the opportunity to help shape one of its core capabilities from the ground up.

This role offers a unique opportunity to lead some of Betclic's most ambitious corporate communication campaigns, working on topics such as Technology & Innovation, Sport, Responsible Gaming and Brand.

If you're looing for a role where strategy, creativity and execution come together - and where you'll have the opportunity to build integrated campaigns that shape the reputation of one of Europe's leading entertainment and technology companies - we'd love to meet you.

ENTER THE GAME

As Head of Global Corporate Campaigns, reporting to the Deputy Comms Director, you will lead the development of Betclic's flagship corporate communication platform, transforming our strategic priorities into integrated communication campaigns that strengthen our reputation, reinforce our positioning and create impact across all our markets.

From defining communication campaign to coordinating creative development and international deployment, you'll play a central role in bringing Betclic's corporate strategy to life and ensure every campaign delivers a consistent and meaningful experience across audiences and markets.

As our Global Communications team continues to grow and evolve, you'll join at an exciting moment. This is a unique opportunity to help build a new capability within the Communications team and establish a best-in-class approach to strategic corporate communications.

YOUR ROLE WITHIN BETCLIC

Design Betclic's corporate communication campaigns

• Develop communication platforms around Betclic's strategic priorities, including Sport, Responsible Gaming, Brand Platform, Technology & Innovation.
• Translate business priorities into compelling communication concepts, defining campaign objectives, target audiences, key messages and success criteria.
• Design integrated communication plans combining earned, owned, paid and experiential activations – in close partnership with the rest of the Communications Team.
• Lead cross-functional collaboration and align stakeholders and drive decision-making throughout campaign development.
• Brief and manage our comms agency, overseeing campaign development from strategic planning through production and launch.
• Develop international campaign toolkits and partner with local Communications Managers to successfully adapt and deploy campaigns across markets.
• Ensure every campaign delivers a consistent, impactful and best-in-class communication experience across all audiences and touchpoints.

Drive communication corp campaign excellence across the Group

• Develop campaign playbooks, planning frameworks and communication toolkits that can be shared across markets.
• Support Communications Managers in adapting and executing flagship campaigns locally.
• Foster collaboration and knowledge sharing across markets by promoting best practices and successful case studies.
• Identify opportunities to improve the way we plan, develop and deliver corporate communication programmes.

Measure impact and drive continuous improvement

• Ensure our communication campaigns deliver measurable impact while continuously raising the standard of corporate communications.
• Define campaign KPIs