Permanent Contract

Permanent Contract - Global External Communications Manager (F/M/X)

Permanent Contract - Global External Communications Manager (F/M/X)

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Permanent Contract - Global External Communications Manager (F/M/X)

The opportunity:

At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.

Since its inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, Sephora has been disrupting the prestige beauty retail industry. Today, Sephora continues to break with convention to drive its mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty.

With 56,000 employees in 35 countries, we connect customers and beauty brands within the world’s most passionate beauty community. With a curation of nearly 500 brands, and our own label, Sephora Collection, we offer the most unique and diverse range of products: fragrances, makeup, hair care, skincare... and much more.

Within Sephora’s global Communications function, you will help build and protect the corporate brand across markets.

As part of its dynamic international growth, Sephora is looking for a Global External Communications Manager reporting directly to the Director of Global Communications.

The Global External Communications Manager builds and protects Sephora’s global reputation by shaping corporate narratives, leading proactive media strategies and major announcements, strengthening executive visibility, and coordinating communications across markets and with LVMH. The role also anticipates reputational risks and leads responses to sensitive issues and crises.

You will excel and enjoy this position if you are ready to actively handle the following missions:

Global communications :

• Develop and deliver integrated global corporate communications initiatives that strengthen Sephora’s industry positioning and support its business priorities, ensuring messages are aligned with the brand, strategic priorities and business objectives across markets.
• Partner with global communications teams and cross-functional stakeholders, building strong relationships with business leaders, press and PR counterparts across the organization.
• Lead major announcements and news, from press releases and content development through delivery and, where appropriate, interviews.

Media Relations :

• Cultivate strong relationships with key journalists and editors across international, European and French target media, strengthening understanding of Sephora’s Purpose, values, vision and strategy.
• Develop proactive global media relations, content, social media and executive visibility strategies aligned with Sephora’s corporate priorities, sustainability commitments, strategic projects and partnerships, to reach key audiences including the media.
• Define narratives and key messages for Sephora’s spokespersons, and deliver targeted media plans for corporate announcements, strategic topics, major events and partnerships, including press events and press releases.
• Ensure Sephora’s media relations guidelines are understood and applied globally, coordinating external communications across teams, markets and with LVMH to maintain consistency worldwide.
• Monitor and report key media coverage and metrics, and work with external agencies where relevant to deliver initiatives and manage issues.
• Lead the development and execution of global reputation management strategies, combining proactive media management, internal risk awareness and expert guidance on sensitive corporate, commercial and brand issues.
• Monitor media coverage, social sentiment and industry trends to identify and mitigate reputational risks, collaborating with Sephora and LVMH stakeholders to ensure consistent messaging across all channels and touchpoints.

Do not hesitate to apply if you have… or if you are …

• 8–10 years of experience in PR and reputation management, with strong knowledge of the global media landscape, an established media network, and a track record of securing impactful coverage and protecting corporate reputation.
• Strong crisis management skills and the ability to navigate and manage reputational challenges effectively.
• Excellent written and verbal communication skills in English and French, with the ability to craft compelling narratives for diverse stakeholders.
• Strategic thinking and the ability to align PR and reputation initiatives with overall business objectives.
• Leadership and collaboration skills to work cross-functionally with internal and e