ASSOCIATE PUBLIC INFORMATION OFFICER

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Parent Sector : Division for Communications and Public Engagement (CPE)

Duty Station : Paris

Job Family : Public Information

Contract Type: Fixed Term

Duration of contract : 2 years, renewable

Recruitment open to : Internal and external candidates

UNESCO Core Values: Commitment to the Organization, Integrity, Respect for Diversity, Professionalism

ORGANIZATIONAL CONTEXT

The Division for Communications and Public Engagement (CPE) is responsible for shaping and managing UNESCO's internal and external communications, ensuring that the Organization’s activities, content, and messages are effectively conveyed to diverse audiences. It strengthens UNESCO's visibility, reputation and institutional narrative by managing digital platforms, press relations, publications, events and stakeholder engagement, while ensuring coherent messaging across Programme Sectors and field offices.

Under the authority of the Director of the Division for Communications and Public Engagement, under the supervision of the Chief of the Digital Content Unit, and in close collaboration with the Press Unit, the incumbent compiles, prepares and/or edits initial drafts of communication, press and digital material in UNESCO working languages, aimed at the communication and awareness raising about UNESCO activities and events. S/he contributes to the planning, coordination, and assessment of UNESCO campaigns, press activities and engagement events.

KEY ROLE AND RESPONSIBILITIES

In particular, the incumbent will:

1. Contribute to the streamlining of content across UNESCO's corporate channels and key external audiences, including the media

• Ensure streamlined messages and prepare initial drafts of content for UNESCO's website, social media, and press outreach.
• Support with the dissemination of the content to the press and on UNESCO's website and social media channels.
• Identify, compile, draft/edit quality and audience-relevant content for target audiences -including key messages, press releases, web stories, web pages and press briefings, videos, and photos- to effectively communicate UNESCO's messages and activities, and raise awareness.
• Contribute to the development of positive and productive media relations by identifying key press contacts, ensuring consistency in messaging, exploring partnership opportunities to enhance communication efforts and by maintaining working relationships with a network of journalists covering UNESCO's activities.
• Establish and maintain working contacts with other UN agencies to support UNESCO's campaigns and amplify UNESCO's communication efforts.

2. Contribute to the content creation for UNESCO Social Media

• Contribute to the content creation for social media platforms in close cooperation with the Social Media Coordinator.
• Assist in researching and analyzing information to support the planning and execution of social media campaigns for UNESCO channels; gather information from diverse sources and help to evaluate newsworthiness, potential impact and campaign effectiveness.
• Support the effective coordination and implementation of social media campaigns and engagement opportunities; manage relevant administrative processes and liaise with suppliers to produce campaign material and event programmes.
• Propose and create new visual content for social media, including graphics, images and videos to enhance UNESCO's social media presence.
• Promote UNESCO's missions and values across social media channels by engaging with audiences, fostering dialogue, and responding to questions where appropriate.

3. Contribute to the content creation for the UNESCO Website

• Contribute to the management and updating of content published on UNESCO's web platforms.
• Translate communication material accurately to ensure clear and consistent messaging.
• Ensure quality of the translation/input provided in terms of length, timeliness and consistency, presenting information in an accessible and an easy-to-understand format.

4. Training and support

• Provide training sessions to UNESCO colleagues on the use of the content management platform, including communication skills and web editing.

COMPETENCIES - Core (C) & Managerial (M)

• Communication (C)
• Accountability (C)
• Knowledge sharing and continuous improvement (C)
• Advanced university degree (Master’s or equivalent) in the field of communications, journalism, political science, international relations, or related fields.
• A first level university degree in combination with two (2) additional years of qualifying exper