Global Marketing Director F/m

il y a 3 jours


Paris, France WorldLine Temps plein

**JOB PURPOSE / MISSION**

The Worldline MS / GSV go-to-market unit offers electronic payment acceptance and acquiring solutions to large merchants across all sales channels.

The go-to-market unit has a very strong market share in Europe and has strong growth ambitions through a strategy of verticalizing its offers.

In the Marketing team of this go-to-market unit, the role of Global Marketing Director is a pivotal role in the organization. The Global Marketing Director drives the overall “generic” marketing activities in the go-to-market unit such as Field Marketing, Demand & lead generation as well as online and offline marketing activities. The role includes team management of approx. 5-15 FTE’s.**Key Responsibilities**

Some of his / her key responsibilities are the following:

- Main point of contact with group marketing organisation
- Field marketing management
- marketing plan creation and execution
- Tradeshows participation
- Thought leadership development
- Go to Market management
- New solutions launches with 3 Steps process
- Sales enablement elements to support sales offers
- Marketing collaterals production
- Media campaigns to support launches
- Thought leadership
- Campaign highlighting our expertise and positioning
- Contributing to brand awareness
- Lead generation campaigns
- Account Based Marketing campaigns (LinkedIn targeted campaign)
- Paid search campaigns
- Landing page creation
- Content Marketing creation with internal teams and external agencies
- Websites / Landing pages
- Videos,
- Brochures,
- position papers
- eCRM management (Pardot + Sales force)
- Newsletter (internal / external)
- Leads nurturing process (sending communication and give a ranking to leads according their reaction)
- Tradeshows / Webinars organisation (Retail Expo, Paris Retail Week )
- Overall organisation from subscription / stand design / demos / logistics
- Customers demonstrations during tradeshows
- Keynotes participation
- Academy centre learning program / Internal webinars for sharing information with different population
- Introducing new solutions, concepts, market trends (all GSV)
- Training program on specific product to educate sales population (sales population)
- Brand identity and solutions’ naming’s creation
- Lead generation team management
- Prospection and qualifying leads in order and creating opportunities in Salesforce
- Linkedin Sales Navigator social selling approach
- Inside sales team management
- Generating sales for franchisee offers (Subway,..)
- Offer creation for franchisee and indirect partners


  • Global Retail Marketing Lead

    il y a 4 semaines


    Paris, Île-de-France HH Global Temps plein

    Job SummarySought after leader to spearhead retail marketing efforts and drive strategic growth.About HH GlobalA leading international marketing and procurement services provider seeks an experienced Account Director to lead our global retail marketing initiatives. This role offers a unique opportunity for a seasoned professional to leverage their expertise...

  • Marketing Director

    Il y a 7 mois


    Paris, France coty Temps plein

    ABOUT COTY We’re Coty, one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, and skin and body care. Coty is the global leader in fragrance and number three in color cosmetics. Coty’s products are sold in over 150 countries around the world. Coty and its brands are committed to a range of...

  • Global Medias Director

    Il y a 7 mois


    Paris, France Horace Temps plein

    **Responsabilités***: Ton rôle en tant Global Medias Director sera de développer une stratégie globale de communication en France et à l’international afin de faire rayonner Horace à travers les médias, les réseaux sociaux, PR et Key Opinion Leaders (KOLs) et le CRM. Rattaché(e) au Chief Marketing & Commercial Officer, tu collaboreras avec les...

  • Global Digital Director

    Il y a 4 mois


    Paris, France Graitec Temps plein

    About Graitec Group: GRAITEC Group Company is a global Software editor leading Building Information Modeling (BIM) solutions and helping its architectural, engineering, construction, and manufacturing customers to digitize and industrialize their processes to improve performance and build a sustainable tomorrow. **Ambitious and fast**-**growing...

  • Marketing Director

    Il y a 7 mois


    Paris, France coty Temps plein

    ABOUT COTY We’re Coty, one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, and skin and body care. Coty is the global leader in fragrance and number three in color cosmetics. Coty’s products are sold in over 150 countries around the world. Coty and its brands are committed to a range of...


  • Paris, Île-de-France DAZN Group Temps plein

    Job Title: Director of Marketing OperationsJob Summary:We are seeking a Director of Marketing Operations to oversee the local marketing strategy for DAZN France. The ideal candidate will have a deep understanding of subscription models and a proven track record in consumer marketing.Key Responsibilities:Oversee creative development, social media, content...

  • Marketing Director

    Il y a 3 mois


    Paris, France PostPro Ltd Temps plein

    We are delighted to be assisting a key strategic partner with the recruitment of a Marketing Director based in Paris for a renowned professional sports team. This high-profile role will be responsible for developing and executing marketing strategies that elevate the team’s brand, engage with a global audience, and drive commercial success. **Key...


  • Paris, France Horace Temps plein

    **Responsabilités***: Ton rôle en tant Global Medias / Communication Director sera de développer une stratégie globale de communication en France et à l’international afin de faire rayonner Horace à travers les médias, les réseaux sociaux, PR et Key Opinion Leaders (KOLs) et le CRM. Rattaché(e) au Chief Marketing & Commercial Officer, tu...


  • Paris, France Sage Temps plein

    **Nom du poste à pourvoir** Director, Partner Marketing **Description du poste** About our Partner Marketing Director role. The Director, Partner Marketing Southern Europe, is responsible for building and leading a high-performing team developing, executing, and measuring strategic marketing plans and initiatives with partners. As an adept people manager...


  • Paris, France Marriott International, Inc Temps plein

    **Job Number** 24060912 **Job Category** Sales & Marketing **Location** Paris Cluster, 1-7 Cours Valmy, Paris La Defense, Paris, France VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management The Global Luxury Account Director - will be a luxury specialist and responsible for developing and maintaining...


  • Paris, France Sobi group Temps plein

    Senior Global Marketing Director NephrologyFull-timeSobi Location: FranceAt Sobi, each person brings their unique talents to work as a team and make a difference. We are dedicated to developing and delivering innovative therapies to improve the lives of rare disease patients, and our edge comes from our team of people. There are some good reasons to join our...


  • Paris, France Sobi group Temps plein

    Senior Global Marketing Director NephrologyFull-timeSobi Location: FranceAt Sobi, each person brings their unique talents to work as a team and make a difference. We are dedicated to developing and delivering innovative therapies to improve the lives of rare disease patients, and our edge comes from our team of people. There are some good reasons to join our...


  • Paris, France AstraZeneca Temps plein

    Job Title: Associate Director, Global Oncology Training, GI **Introduction to Role**: Are you ready to take ownership, step up and innovate in a company that’s growing at pace? We are seeking an Associate Director, Global Oncology Training, GI to be responsible for the strategic direction and leadership of the curriculum and assets to support Global...

  • Global Offer Director

    il y a 13 heures


    Paris, France Nexans Temps plein

    At Nexans, our team plays a crucial role in shaping the future by managing and developing global vertical offers that directly support the company’s mission to electrify the future. As the Global Offer Director, you will lead the lifecycle management and profitability of Nexans’ global offers, with 1st focus on Data Centers, and extended portfolio on...

  • Global Offer Director

    il y a 19 heures


    Paris, France Nexans Temps plein

    At Nexans, our team plays a crucial role in shaping the future by managing and developing global vertical offers that directly support the company’s mission to electrify the future. As the Global Offer Director, you will lead the lifecycle management and profitability of Nexans’ global offers, with 1st focus on Data Centers, and extended portfolio on...

  • Global Account Director

    Il y a 3 mois


    Paris, France TikTok Temps plein

    Responsibilities TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Creation is the core of TikTok's purpose....


  • Paris, France Danone Temps plein

    About the job The Global Commercial Sustainability Director is responsible for defining the strategy to achieve joint value creation with our customers, grounded in our Danone Impact Journey and local/global category sustainability ambitions. This individual will lead the development of commercially-oriented sustainability capability for the sales...


  • Paris, France Coty Temps plein

    Director Procurement Marketing ImplementationWe are looking for a Director Procurement Marketing Implementation (based in Paris) to join our procurement team and oversee Non-Working Media Categories (approximately $45 million). In this role, you will be responsible for developing a cost-efficient and adaptable supply strategy for the category, driving...

  • Global Communications Director

    il y a 4 semaines


    Paris, Île-de-France Factorial HR Temps plein

    Lead Global PR Strategy at Factorial HRWe are seeking a seasoned communications expert to drive our international public relations strategy.About the Role:Shape PR Strategy: Define and implement Factorial's global PR strategy, overseeing all aspects from messaging refinement to large-scale campaigns and media outreach.Lead a Global Team: Build and manage a...

  • Global Offer Director

    il y a 13 heures


    Paris, France Nexans Temps plein

    WELCOMING YOU TO THE TEAM At Nexans, our team plays a crucial role in shaping the future by managing and developing global vertical offers that directly support the company’s mission to electrify the future. We design innovative solutions and strategies that enhance our market position and meet our customers' evolving needs. As part of our ongoing...