Global PR and Culture Apprentice

il y a 3 semaines


Paris, France Danone Temps plein

About the job
More than 91% of our interns and apprentices recommend completing their internship, apprenticeship or VIE at Danone (Happy Trainees source). And what if YOU are our next PR & Communication apprentice?

The newly formed department culture and experience is here to help Danone brands develop PR consumer activations and strategies that will help generate earned media and cultural relevancy. Those activations are aimed to contribute to the iconicity of Danone global brands globally ( evian, volvic, activia, actimel, yopro, danonino and Danone ) and to help brands be visible through the full consumer journey.

The Integrated Communication department is looking for a PR and communication apprentice to join the culture and PR team in order to help the global Danone brands develop strong earned media strategies with PR at its core. This apprenticeship will take place in Paris (75), in our superbe Global HQ from September 2023.

**Your main responsibilities will be as follows**:

- Liaise with the global PR agency to manage the development of key brand activations
- Support the key ambassadors’ relationship with the brands
- Track the results of the best brand PR activities to secure best-in-class case studies internally
- Support the culture and experience team to manage the relationships with the key countries to keep them regularly informed on the PR calendar of the brands and support them in their local implementation
- Participate to brainstorms with the brand equity and culture & experience team to propose key trends in PR, social and relevant ambassadors/ influencer profiles
- Support the influencer program management tracking through internal tools.
- Be in regular contact with the social media, equity and media teams to secure all activations can be further amplified

About you
You are:

- Available from September for a duration of 12 or 24 months
- A student with a 4-to-5-year study level coming from a management, engineering, or university background
- Interested in developing PR, collabs and events for brands to help them stay culturally relevant
- Savy in social media and influencer culture
- Able to interact with multiple stakeholders (PR agency, agents of influencers, key countries and equity and larger media team)
- Fluent in English as it will take place in our International HQ
- Curious, open-minded and proactive

About us
Because we want your experience at Danone to be a turning point in your career, we offer all Danoners to follow our specific developing program for interns and trainees: Grandir by Danone. In a challenging and benevolent environment, you will receive regular managerial follow-up. Grandir by Danone is also about sharing and exchanging ideas, meeting new people, and discovering Danone businesses, in order to shape your projects. Not to mention our coaching sessions that will allow you to become an actor of your development.

With Grandir by Danone, you will get to know yourself better and chart your own course.

LI-FR



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