Rgm Manager Frabel
Il y a 3 mois
Location: Paris
Hybrid
**About the position**
At Upfield we want to shape a positive future for food. We have a clear, compelling purpose to make people healthier and happier with nutritious and delicious, natural, plant-based food that is good for you and our planet and is free from plastic packaging.
As France and Belgium Revenue Growth Manager you will be a key person in developing commercial strategy for the two markets, taking the lead in the development and implementation of revenue growth strategies for our market-leading brands in Spreads, Plant Butter, cheese and Creams using the following levers:
- Strategic headline pricing*
- Channel, Pack, Price Architecture
- Mix Management
- Promotional Effectiveness
- Trade Terms
The key accountability of the role is to accelerate our revenue growth through answering shopper and consumer needs in a way that helps drive sustainable, profitable volume growth both for Upfield and our customers.
The role requires an excellent cross-functional understanding across Sales, Marketing and Finance and also the need to work effectively in a matrix organization across all functions at a local, regional and global level, as well as engaging and influencing senior stakeholders.
**Main Accountabilities**:
**Commercial**:
- Develop and maintain France and Belgium price and promotional strategy incorporating market, shopper, consumer and customer insights, data analytics using Power BI and RGM tools, research, Regional guidelines and applicable best practices.
- Lead the review and optimisation of trade spend investments in line with overall product and price positionings and channel strategies, and track the development of price corridors and promotional mechanics with clear action plans
- Provide input and advice on key customer negotiations including trade spend optimisation & Private Label tenders.
- Support sales and marketing teams with reviewing customer and brand mix and provide recommendations of actions to optimise profitable growth
- Lead cross functional teams to set channel, brand, pack and price* architecture strategies for each market to identify opportunities; track implementation and propose adjustments where necessary
- Own the local value realisation plans including all the RGM pillars, track the status of action plans and KPIs with local cross functional team and reporting to the Global RGM Centre of Excellence and Regional RGM as part of monthly reviews
- Ensure annual plans are built on agreed price* & promo strategies and financial forecasts have the right build from RGM point of view
- Provide market specific deep-dive analysis and recommendations to cross functional teams with an alignment with Global RGM Centre of Excellence and Regional RGM
- Provide input into innovation P&L - pricing*, promo strategy and commercialisation
**Operational Efficiency: S&OP Cycle**
- As part of S&OP cycle, make sure the forecasts reflect agreed price and promo strategies and capture any additional Risks & Opportunities from RGM point of view
**Systems, Data & Tooling**:
- Act as a champion of the TPM upgraded system embedding in the markets from the RGM perspective and ensure promotional plans and trade spend are correctly reflected in the system; validate that the data is correct and ready for analysis
- Provide ongoing feedback of improvements needed to RGM tooling to RGM Centre of Excellence team
**Deployment & Capability Building**
- Build a business culture within cross functional market teams where RGM and RGM performance management are integral to our Commercial agenda
**So, what does it take to be successful in this role?**
**What's** next**?**
- Upfield is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. _We ensure job advertisements are free from unintentional bias._
- No personal characteristics should be a barrier to joining Upfield. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics._
- #LI-HYBRID_
- prices remain at the sole discretion of retailers
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