Global Gtm Marketing Manager
il y a 4 semaines
Responsibilities
About Us
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About the Team
In this new era where gaming is mainstream entertainment, Gaming companies have an opportunity to reach and engage a broad audience, and creatively engage with communities to drive impact. With the newly formed Global Gaming Business Marketing team, we have the opportunity to showcase how TikTok has become the new Portal to Play. This is an exciting opportunity to be a part of the team that is showcasing how leading publishers can launch games as culturally-relevant entertainment properties and get broader entertainment audiences to discover, play and further engage with their games.
We are seeking a creative and resourceful Global GTM Marketing Manager within this Global Gaming Marketing team, reporting to EMEA GTM Gaming Business Marketing Lead.
As part of the Global Gaming business marketing unit, you will lead and manage regional B2B events and marcomms activities related to strengthening our perception and positioning within the industry, collaborating with internal teams and external resources, taking full responsibility and ownership of your projects, executing our global strategy with agility and impact.
The role will include hands-on management of events (large client summits, owned and paid - sponsorships); from project management, measurements, reaching KPIs, and to production, overseeing the project's content and campaign, collaborating across teams; design, content writers, regional GBM and GBS teams and leads, other cross functional partners, vendors, and industry partners.
This individual is not afraid to think big, willing to roll up their sleeves to get the work done with the passion and ability to thrive in a fast-paced environment.
**Responsibilities**:
- Develop and execute business marketing events for TikTok Gaming in partnership with the larger GBM team, targeting your market's B2B audiences (advertisers, agencies, industry partners).
- Own and develop your market's events' strategy and calendar, best practices, and playbooks for self-organized workshops, industry events and other opportunities.
- Identify and execute regional sponsorship/opportunities.
- Project manage event-related campaigns including but not limited to vendor and freelancer management.
- Understand the customer journey and use events as a tool to ensure communication effectiveness.
- Build measurement standards to benchmark the impact and effectiveness, to track and measure the value of trade activity against key KPIs.
- Provide regular regional market marketing learnings and updates that connect to measurable business results tied to the regional and global vision; adapt and pivot as needed based on data-driven learnings.
- Build strong relationships with strategic event pocs in the region, collaborating with cross-functional teams to ensure the success of initiatives.
- Build and lead external relationships with key regional industry associations and communities.
**Qualifications**:
Qualifications
Minimum Qualifications
- Minimum 4 years of relevant experience, working in event planning, marcomms.
- Proficient written and verbal communication skills in English to collaborate within global cross-functional teams.
- Experience with both offline and online event formats.
- Experience in partner management and a track record of influencing change across organizations.
- Experience in the digital advertising industry, ideally with experience across different marketing functions.
Preferred Qualifications
- Good understanding of the gaming media landscape and the tech industry in the region.
- Self-starter that has the ability to plan and execute industry events and projects from start to finish.
- Ability to work in a fast-paced environment with an open mind attitude, communicating and building relationships across different cultures.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that g
-
Senior Manager Gtm, Xo Initiatives
il y a 1 mois
Paris, France PayPal Temps pleinAt PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of background or economic standing, has access to affordable, convenient, and secure products and services to take control of their financial lives. Job...
-
Head of Merchant Gtm
il y a 1 mois
Paris, France PayPal Temps pleinAt PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of background or economic standing, has access to affordable, convenient, and secure products and services to take control of their financial lives. Job...
-
France GTM
il y a 4 semaines
Paris, France Xiaomi Technology Temps pleinResponsibilities:1.Make GTM plan, make sure the plan launch successfully2.Make market competitive analysis and full market report for new product category3.Define product price based on market analysis4.Joint local sales team, market team, retailer team to work together to make GTM plan come true5.Responsible for business sales target and manage Distributor...
-
France GTM
il y a 4 semaines
Paris, Ile-de-France Xiaomi Technology Temps pleinResponsibilities:1.Make GTM plan, make sure the plan launch successfully2.Make market competitive analysis and full market report for new product category3.Define product price based on market analysis4.Joint local sales team, market team, retailer team to work together to make GTM plan come true5.Responsible for business sales target and manage Distributor...
-
France GTM
Il y a 2 mois
Paris, France Xiaomi Technology Temps pleinResponsibilities:1.Make GTM plan, make sure the plan launch successfully2.Make market competitive analysis and full market report for new product category3.Define product price based on market analysis4.Joint local sales team, market team, retailer team to work together to make GTM plan come true5.Responsible for business sales target and manage Distributor...
-
Global Marketing Localization Manager
il y a 7 jours
Paris, France Aircall Temps plein**PARIS /** **MARKETING - 11003 - DEMAND GENERATION /** **FULL TIME** **/ HYBRID** - Aircall is a place where voices are valued. Backed by over $220 million of investment since 2015, we create technology that fuels accessible, transparent and collaborative communication to empower our base of 14,000+ customers (and growing) to make authentic, human...
-
M/w Global Product Marketing Manager
il y a 3 jours
Paris 4e, France Wandercraft Temps plein**About us** **Wandercraft provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to color, religion, sex, sexual orientation, gender identity, national origin, age or disability.** After raising €40M at the end of 2021, the leader in walking robotics is starting a new phase of international...
-
Product Marketing Manager
il y a 4 semaines
Paris, Île-de-France MICHAEL PAGE Temps pleinQuelles sont les missions ?Vos missions : * Vous développerez la stratégie et mettrez en place la commercialisation des produits en fonction des objectifs de l'entreprise, * Positionnement des produits et messages : Vous élaborerez un message et un positionnement convaincants pour les produits tout en veillant à la cohérence globale du message, *...
-
Product Marketing Manager
Il y a 2 mois
Paris, Île-de-France MICHAEL PAGE Temps pleinQuelles sont les missions ?Vos missions : * Vous développerez la stratégie et mettrez en place la commercialisation des produits en fonction des objectifs de l'entreprise, * Positionnement des produits et messages : Vous élaborerez un message et un positionnement convaincants pour les produits tout en veillant à la cohérence globale du message, *...
-
Global Event Operations Manager
il y a 4 semaines
Paris, France GMR Marketing Temps pleinExternal Job Description: **PLEASE SUBMIT YOUR RESUMES IN ENGLISH** **WHY YOU’LL LOVE THIS JOB //** Reporting to the Global Operations & Logistics Director, the primary responsibilities of this position are supporting GMR’s Olympic Partner client accounts in managing local market aspects of Paris 2024 Olympic and Paralympic Games hospitality and...
-
Growth Academy Manager
il y a 4 semaines
Paris, France Danone Temps pleinBreve Introdução e Sobre o Trabalho: To bring to life the Danone Renew strategy, we have defined an ambitious Marketing transformation agenda aiming to solidify the fundamentals capabilities and developing new skills to create a competitive advantage in our digital-data environment. Building on an amazing momentum, the Marketing Transformation team is...
-
Global Marketing Manager
il y a 1 mois
Paris, Île-de-France Renault Group Temps pleinKey Missions: Manage Marketing StrategyMain mission is to manage marketing strategy coordination between Nissan OEM, MFS Corporate related functions and Marketing Direction at Countries levelCalibration process supervision: guides, preparation, submission, follow-upNew model launches: coordination within MFS, strategy definition and alignment with Brand...
-
Senior Marketing Manager
il y a 5 jours
Paris, France Seismic Temps pleinPlease be aware we have noticed an increase in hiring scams potentially targeting Seismic candidates. Read our full statement on . Seismic, a rapidly growing Forbes Cloud 100 company, is the global leader in enablement, helping make sales teams better by becoming more productive and engaging with buyers in a compelling way. Seismic’s platform...
-
Global Marketing Director
Il y a 2 mois
Paris, France Imerys Temps pleinJob Summary CompanyThe future company formed by all these industrial sites, kaolin mine, port and logistic hubs is foreseen to start its operation under a new brand in the course of 2024. It will offer mineral solutions for industries worldwide. Currently serving mostly the paper and board markets , the new company will use its global footprint, unique...
-
Emea Marketing Solutions Manager
il y a 3 jours
Paris, France TikTok Temps pleinResponsibilities TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo. Why Join Us At TikTok, our people are humble, intelligent, compassionate and creative. We create to...
-
Global Marketing Director F/M
il y a 4 jours
Paris, Île-de-France MICHAEL PAGE Temps pleinQuelles sont les missions ?Missions : * Develop and execute a global strategic marketing plan in collaboration with product lines, regional marketing managers, and sales teams, * Continuously improve the marketing function, including talent, structure, processes, tools, and techniques, * Define specific objectives for the marketing organization and measure...
-
B2b Marketing Manager
il y a 5 jours
Paris, France TikTok Temps pleinResponsibilities **Location**: London or Paris TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo. Why Join Us At TikTok, our people are humble, intelligent,...
-
Product Marketing Manager
il y a 4 semaines
Paris, France MICHAEL PAGE Temps pleinQuelles sont les missions ?Vos missions : * Vous développerez la stratégie et mettrez en place la commercialisation des produits en fonction des objectifs de l'entreprise, * Positionnement des produits et messages : Vous élaborerez un message et un positionnement convaincants pour les produits tout en veillant à la cohérence globale du message, *...
-
Trade Marketing Project Manager, CDI H/F
il y a 3 semaines
Paris, France Coty Temps pleinGlobal Trade Marketing Manager About the role An exciting challenge in an international fast-growing environment with a strong focus on delivering trade strategies at a global level. You will be acting as a business driver, delivering the brand strategy and supporting the markets with concrete recommendations. As a luxury goods company in constant...
-
Marketing Project Manager
il y a 2 semaines
Paris, France Qonto Temps pleinOur mission? Making daytoday banking easier for SMEs and freelancers thanks to an online business account thats combined with invoicing bookkeeping and spend management tools Thanks to its innovative product highly reactive 247 customer support and clear pricing Qonto has become the leader in its marketOur journey: Founded by and in July 2017 Qonto has...
