Senior Manager, EMEA Strategy

• Full-time

Company Description

Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Arc’teryx, Peak Performance, Atomic and Wilson.

“The Mountain Sport Company”, Salomon was born in 1947 in the heart of the French Alps and the birthplace of modern alpinism. Salomon’s commitment to innovative design and passion for mountain sports created a vast range of revolutionary new concepts in bindings, boots, skis and apparel for both Alpine and Nordic skiing and brought innovative solutions to footwear, apparel and equipment for snowboarding, adventure racing, mountaineering, hiking, trail running, and many other sports.

Through performance driven design, Salomon delivers innovation and progression to mountain sports; converting new ideas into action and expanding the limits of possibility. Salomon’s heritage, culture, and commitment are tied together by one simple concept: the world’s leading mountain people creating the world’s leading mountain products. Salomon is responsibly committed towards the outdoor through its sustainability program. Diversity is one of Salomon’s five values, therefore we are committed to creating an inclusive environment for all.

Salomon is headquartered in Annecy, France.

Job Description

As the EMEA Strategy & Go-to-Market Excellence Senior Manager, you will act as a key strategic partner to the EMEA President / GM and Regional Leadership Team, shaping the region’s long-term strategic agenda and translating Salomon’s global ambition into clear regional growth priorities and go-to-market choices across Europe + Export.

You will play a central role in shaping and animating the EMEA Long-Term Strategic Plan (LTSP), evolving our omnichannel go-to-market strategy, developing new business cases and leading high-priority cross-functional strategic initiatives across Wholesale/B2B, Retail, E-commerce and Regional Marketing, spanning Performance and Sportstyle.

You will also help orchestrate the end-to-end GTM governance from seasonal planning through in-market execution, ensuring strategic alignment, effective decision-making and continuous improvement across functions, channels and markets.

• Shape and animate the EMEA Long-Term Strategic Plan (LTSP), translating global ambition into clear regional strategic choices, priorities and growth initiatives
• Act as a strategic thought partner to the EMEA President / GM and Regional Leadership Team, framing strategic questions, challenging assumptions and enabling high-quality decision-making
• Shape and evolve the EMEA go-to-market strategy and business models across Europe + Export and the full omnichannel ecosystem
• Drive effective end-to-end GTM governance, from seasonal planning through in-market execution, ensuring alignment, clear decision-making and continuous improvement across the regional organization
• Lead high-priority, complex cross-functional strategic initiatives with significant regional business impact
• Identify and assess new growth opportunities, channel and market models, strategic investments and operating model choices through robust business cases
• Animate strategic governance and Regional Leadership Team priorities, driving alignment, clear decisions and execution follow-through

Specific responsibilities

• Shaping and animating the EMEA LTSP process across Europe + Export, ensuring alignment between regional growth ambition, global strategy, market opportunities and organizational capabilities
• Developing the regional GTM strategy across Wholesale/B2B, Retail, E-commerce and Regional Marketing, including channel strategy, customer and distribution models, and omnichannel development in close collaboration with the EMEA leadership team members
• Orchestrating and continuously improving end-to-end GTM governance from seasonal planning through in-market execution, ensuring clear milestones, decision rights, cross-functional alignment and effective escalation across Merchandising, Marketing, Sales, Retail, E-commerce, Supply Chain and other key stakeholders
• Structuring complex strategic decisions by framing options, challenging assumptions, assessing commercial and financial trade-offs and developing clear recommendations for regional leadership
• Developing robust business cases for new growth opportunities, investments, market/channel choices and new business or operating models
• Leading high-priority cross-functional strategic initiatives from problem definition and strategic recommendation through implementation
• Shaping and animating regional strategic governance, including Leadership Team reviews, strategic planning sessions and offsites, ensuring clear priorities, decisions and follow-through
• Conducting market, channel, competitive and performance analyses to identify growth oppo