Global Marketing Manager Education

Il y a 2 mois

Paris, France Edtech France Temps plein

Reversing the usual use of technology in the classroom and putting digital at the service of teachers (and not the other way around), it’s the innovative and inclusive approach that Wooclap adopts on a daily basis to make learning effective and exceptional.

With their platform of interactive questions to which students answer in real time with their smartphones, tablets or computers, more than 2,000,000 teachers around the world make their lectures more interactive, efficient and adapted to their students’ expectations, thanks to Wooclap. In distance learning or face-to-face.

The success of the product is linked to the simplicity of use and the partnerships they’ve made with teachers, researchers and specialists in cognitive sciences to create features in line with the users’ needs.

Job Description

Wooclap is seeking a Global Marketing Manager to spearhead strategic initiatives across global education markets. This pivotal role focuses on coordinating marketing strategies to achieve deep market penetration, from analyzing market potential to forging strategic partnerships that boost lead generation.

Responsibilities and Duties

Market Sizing and Strategic Alignment

Market Potential Analysis: Perform comprehensive TAM, SAM, and SOM analyses to pinpoint market opportunities.

Strategic Targeting: Collaborate with cross-functional teams to focus marketing efforts on targeted market segments, leveraging detailed strategic lists.

Partnership Development and Benchmarking

Strategic Partnerships: Identify and develop relationships with key players in the education sector, including leveraging partnerships secured by the Strategic Partnership Director.

Co-Marketing Initiatives: Craft and execute joint marketing plans with partners to maximise lead generation and market reach.

Operational Coordination and Local Initiatives

Global Marketing Plan Oversight: Ensure robust global marketing plans support lead generation objectives for the education vertical.

Marketing Plan Execution: Implement and adapt global marketing strategies across all regions, maintaining alignment with local market dynamics.

Local Initiatives: Serve as the primary contact for Country Heads, supporting and guiding local marketing efforts.

Collaboration and Support

  • Collaborate with Content and Growth marketers to ensure a cohesive approach that aligns with overall plan and objectives.

Location - Paris

Full-time position

Compensation commensurate with experience

Full medical insurance (Alan)

Hybrid Working Policy with Homeworking fees

MacBook Air and iPhone

Reimbursement of your Public Transportation up to 50€

Reimbursement of your Phone Subscription up to 50€

Woocredits (150€/year) to buy learning materials

Preferred Experience

A minimum of 5 years in B2B marketing, preferably within the SaaS and EdTech sectors.

Holds a Bachelor's degree in Marketing, Business Administration, or a related field; a Master’s degree is highly preferred.

Fluent in English ; proficiency in French/Spanish/Italian is an added advantage.

Demonstrates a highly analytical and strategic mindset, capable of conducting thorough market research and translating insights into actionable strategies.

Possesses a strong passion for education and educational technology, ideally with previous experience in the EdTech industry.

Strong communication abilities, adept at navigating complex partnerships and internal collaborations.

Exhibits a creative business acumen, skilled in identifying opportunities and leveraging partnerships to generate leads and business outcomes.

Recruitment Process

️ 30' Screening interview with Julie, our recruiter

90' Business Case with Marie Laure, our Head of Marketing and a member of the Marketing Team

30' Panel interview with your future colleagues

30' interview with Baudouin, our CEO

30' Closing interview with Anabela, our Head of People

#J-18808-Ljbffr

  • Global Education Executive

    il y a 1 jour

    Paris, Île-de-France GEDU Global Education Temps plein

    About GEDU Global Education">GEDU Global Education is a renowned organization with a diverse portfolio of esteemed educational brands. Our mission is to advance education by connecting students and professionals globally, pioneering innovative models that shape the future and empower students worldwide to become future leaders.">Job Title: Business...

  • Global Marketing Manager Education

    il y a 2 jours

    Paris, France Edtech France Temps plein

    Reversing the usual use of technology in the classroom and putting digital at the service of teachers (and not the other way around), it’s the innovative and inclusive approach that Wooclap adopts on a daily basis to make learning effective and exceptional.With their platform of interactive questions to which students answer in real time with their...

  • Education Advisor

    Il y a 6 mois

    Paris, France Bayswater Education Temps plein

    Bayswater Education is a vibrant network of global educational centres dedicated for over 70 years to educate and inspire global people through a life-changing educational experience. We’re passionate about growing communities of global thinkers and explorers, at home and abroad - whatever their story. We set up Bayswater Education because we want young...

  • Sales (Education) Advisor

    Il y a 6 mois

    Paris, France Bayswater Education Temps plein

    Bayswater Education is a vibrant network of global educational centres dedicated for over 70 years to educate and inspire global people through a life-changing educational experience. We’re passionate about growing communities of global thinkers and explorers, at home and abroad - whatever their story. We set up Bayswater Education because we want young...

  • Education Advisor

    Il y a 4 mois

    Paris, France Bayswater Education Temps plein

    Bayswater Education is a vibrant network of global educational centres dedicated for over 70 years to educating and inspiring people through a life-changing educational experience.We’re passionate about growing communities of global thinkers and explorers, at home and abroad - whatever their story. We set up Bayswater Education because we want young people...

  • Education Advisor

    Il y a 4 mois

    Paris, France Bayswater Education Temps plein

    Bayswater Education is a vibrant network of global centres dedicated for over 75 years while inspiring people through a life-changing educational and travelling experience. We’re passionate about growing communities of global thinkers and explorers, at home and abroad - whatever their story. We're not just reimagining education; we're revolutionizing it....

  • Education Advisor

    Il y a 4 mois

    Paris, France Bayswater Education Temps plein

    Bayswater Education is a vibrant network of global centres dedicated for over 75 years while inspiring people through a life-changing educational and travelling experience. We’re passionate about growing communities of global thinkers and explorers, at home and abroad - whatever their story. We're not just reimagining education; we're revolutionizing it....

  • Global Marketing Manager

    Il y a 2 mois

    Paris, France PSI CRO Temps plein

    Company DescriptionPSI is a leading Contract Research Organization (CRO) with over 25 years of experience in the pharmaceutical industry. Originating from Switzerland, PSI is a privately owned, full-service CRO with a global reach, supporting clinical trials across multiple countries and continents. Our reputation for being highly selective about the...

  • Global Marketing Manager

    il y a 1 mois

    Paris, France PSI CRO Temps plein

    PSI is a leading Contract Research Organization (CRO) with over 25 years of experience in the pharmaceutical industry. Originating from Switzerland, PSI is a privately owned, full-service CRO with a global reach, supporting clinical trials across multiple countries and continents. Our reputation for being highly selective about the projects we undertake...

  • Spécialiste en Marketing Digital et Innovation

    il y a 2 semaines

    Paris, Île-de-France Galileo Global Education Group Temps plein

    La société Galileo Global Education Group est à la recherche d'un Spécialiste en Marketing Digital et Innovation pour rejoindre son équipe.Vos tâches consistront à analyser les données de Google Analytics pour optimiser les stratégies marketing numériques, à collaborer avec l'équipe acquisition pour lancer et optimiser les campagnes...

  • Delivery Manager Data Factory

    Il y a 7 mois

    Paris, France Galileo Global Education France Temps plein

    Our mission is to be the world education leader in innovation, creativity, arts and culture - one of the most promising higher education segments over the short and long term, everywhere in the world. Our key goal is to ensure the hiring potential of our students. We achieve this through the learning platforms, the unique learning environments and the...

  • Responsable Marketing Digital chez Gamma Education

    il y a 4 jours

    Paris, Île-de-France Gamma Education Temps plein

    À propos de nousGamma Education est une école spécialisée dans le perfectionnement en français. Nous créons des solutions pour aider les individus à améliorer leur écriture et leur confiance en eux.Salaire estimé : 35 000€ annuelsDescription du posteMissionNous recherchons un responsable marketing digital pour rejoindre notre équipe. Vous serez...

  • Global Retail Marketing Lead

    il y a 4 semaines

    Paris, Île-de-France HH Global Temps plein

    Job SummarySought after leader to spearhead retail marketing efforts and drive strategic growth.About HH GlobalA leading international marketing and procurement services provider seeks an experienced Account Director to lead our global retail marketing initiatives. This role offers a unique opportunity for a seasoned professional to leverage their expertise...

  • Senior Medical Education Coordinator

    il y a 20 heures

    Paris, France i-Pharm Consulting Temps plein

    Job Title: Medical Education Manager Location: Our client is seeking an experienced and dynamic Medical Education Manager to join their team in Paris. This is a full-time permanent role focused on driving the operational execution of global medical education strategies, particularly within the cosmetic and aesthetics industry. The position acts as a vital...

  • Chef de projet pédagogique Executive Education

    il y a 4 semaines

    Paris, Île-de-France Galileo Global Education Temps plein

    Contexte et aperçu d'entreprise">L'Ecole emlyon, filiale du groupe Galileo Global Education, est une école de commerce française classée 4ème meilleure école de commerce française en Business et Management studies. Dans le cadre d'un remplacement, la Direction Executive Education recherche un/une Chef de projet pédagogique F/H pour renforcer son...

  • Global Marketing and Sales Communication Manager

    il y a 5 jours

    Paris, France Hitachi Europe Ltd. Temps plein

    **Description** **Our Company** Since its founding in 1910, Hitachi has supported the development of society and the improvement of people's lives. Throughout the world, Hitachi Group employees exemplify outstanding teamwork that transcends the boundaries of geographical regions and business fields. Together, we share the Hitachi group identity and put it...

  • Chargé Marketing Digital

    Il y a 3 minutes

    Paris, France Galileo Global Education France Temps plein

    **Galileo Global Education**, recrute pour son siège un **Chargé Marketing Digital F/H en CDI à Paris 11ème**, poste à pourvoir dès que possible. Vous rejoindrez l'équipe de **Rubby et Mathilde**, au service **Digital Marketing**, vous travaillerez en étroite collaboration avec 25 personnes, vos missions principales sont: 1. Stratégie...

  • Chargé Marketing Digital

    Il y a 6 mois

    Paris, France Galileo Global Education France Temps plein

    **Galileo Global Education**, recrute pour son siège un **Chargé Marketing Digital F/H en CDI à Paris 11ème**, poste à pourvoir dès que possible dans le cadre d’une création de poste. Vous rejoindrez l'équipe de **Renaud**, au service Digital Marketing, vous travaillerez en étroite collaboration avec 25 personnes, vos missions principales...

  • Directeur de Produit Marketing Digital pour Eureka Education

    il y a 4 semaines

    Paris, Île-de-France Eureka Education Temps plein

    Dans le cadre de son développement et de sa structuration, Eureka Education recherche un(e) Directeur de Produit Marketing Digital. Ce poste en CDI est basé à Paris et offre une rémunération estimée entre 70 000 € et 110 000 € par an, selon l'expérience du candidat. Vous serez rattaché(e) à la Directrice des Systèmes d'Information et...

  • Stage / Internship Skincare Education Assistant

    Il y a 3 mois

    Paris, France coty Temps plein

    STAGE/INTERNSHIP SKINCARE EDUCATION ASSISTANT PROJECT MANAGER COTY LUXURY- RETAIL EXPERIENCE DEPARTMENT **LUXURY BRANDS**: Skincare brands & transversal skincare **LOCATION**: Paris **STARTING DATE**: JANUARY 25 **REPORTING LINE**: Senior Education Project Manager **CONTEXT**: COTY STATUS **ROLE AND RESPONSIBILITIES**: This role reports into the Skincare...