CDD - Product Marketing Manager
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Job Description Summary
We are seeking an experienced Product Marketing Manager to provide maternity leave coverage and support the execution of strategic marketing initiatives across our portfolio.
Job Description Summary
We are seeking an experienced Product Marketing Manager to provide maternity leave coverage and support the execution of strategic marketing initiatives across our portfolio.
This role will contribute to the development and execution of marketing plans, value propositions, product launches, commercial programs, and customer engagement activities. The successful candidate will collaborate with cross-functional stakeholders including product management, commercial teams, regional marketing leaders, and external partners to drive business objectives and ensure alignment with market needs.
Nous recherchons un(e) Product Marketing Manager expérimenté(e) pour assurer un remplacement de congé maternité et soutenir l’exécution d’initiatives marketing stratégiques au sein de notre portefeuille de produits.
Ce poste contribuera au développement et à la mise en œuvre des plans marketing, des propositions de valeur, des lancements produits, des programmes commerciaux et des activités d’engagement client. La personne retenue collaborera avec de multiples parties prenantes, notamment les équipes de gestion produit, les équipes commerciales, les responsables marketing régionaux et les partenaires externes, afin d’atteindre les objectifs commerciaux tout en assurant l’alignement avec les besoins du marché.
Job Description
Key Responsibilities
Marketing Strategy & Execution
- Support the development and implementation of business and marketing plans for assigned products, offers, and services.
- Contribute to the definition and refinement of value propositions, positioning, and messaging frameworks.
- Assist in planning and executing product launch, demand generation, and customer engagement activities.
- Coordinate marketing campaigns and promotional initiatives across global and regional teams.
Market Intelligence & Competitive Analysis
- Analyze market trends, customer needs, and competitive dynamics to identify growth opportunities.
- Support market research activities and translate insights into actionable recommendations.
- Monitor competitor activities and contribute to the development of competitive positioning and sales enablement materials.
Cross-functional Collaboration
- Partner with Product Management, Clinical, Commercial, Digital Marketing, and Regional teams to ensure consistent execution of marketing initiatives.
- Support content development, customer-facing materials, presentations, and training tools.
- Facilitate alignment across stakeholders and communicate project status effectively.
Project Management & Operational Excellence
- Manage multiple projects simultaneously while meeting established timelines and business objectives.
- Coordinate marketing deliverables and ensure effective execution of planned activities.
- Track key performance indicators and leverage data-driven insights to support decision-making.
- Contribute to process improvements and operational efficiency initiatives.
Stakeholder Support
- Serve as a trusted marketing partner for internal stakeholders.
- Provide guidance and support to team members and cross-functional partners as needed.
- Communicate complex information clearly and build consensus across diverse audiences.
Required Qualifications
- Bachelor’s degree in marketing, Business, Life Sciences, Engineering, or a related field.
- Significant experience in Product Marketing, Marketing, or Commercial Operations.
- Experience developing and executing marketing strategies in a complex, matrixed organization.
- Strong project management and organizational skills.
- Ability to analyze data and translate insights into business recommendations.
- Excellent written and verbal communication skills in English.
- Proven ability to collaborate effectively across functions and geographies.
Desired Characteristics
- Experience in MedT