Senior Category Manager _ Direct Experiences
il y a 15 heures
OverviewLead the category strategy, commercialization and merchandising for Smartbox Direct Experiences, our new D2C business line. You will shape category positioning, curate offers sourced by Supply, and turn them into high-performing, beautifully merchandised ranges supported by CRM, paid media, onsite placements and partners. This role sits at the intersection of Product, Supply, BI and Marketing, ensuring every category has a clear role, narrative and growth plan.ResponsibilitiesCategory Strategy & LeadershipOwn multiple categories end-to-end and execute the DE positioning planDefine the strategic role of each category (traffic, margin, retention)Identify assortment gaps & pricing/value issues with BI dataInfluence Supply priorities based on demand and opportunityStructure clear referencing so CRM & onsite activation becomes plug-and-playBuild and run GTM plans for new categories, deals, peaks and flash salesProduct & MerchandisingDefine merchandising logic (ranking, bundles, urgency, advantage cues)Own category presentation: product cards, listing logic, filters, landing pagesShape bundle value narratives and ensure benefit clarityWork with Product on UX enhancements enabling better discoveryCustomer & Market InsightsAnalyse category-level demand trends and consumer behaviour data, internal & external.Benchmark competitors and OTAs to understand pricing models, messaging, and merchandising patterns.Partner with BI to monitor category performance in real time (CTR, CVR, GM, revenue per session).Content, Messaging & StorytellingOwn category naming, messaging frameworks, and communication consistency.Produce creative briefs for banners, landing pages, promotional assets, and CRM pushes.Ensure all value claims (discounts, savings, advantages) are compliant, accurate, and fact-based.Performance Tracking & Continuous OptimisationMonitor category-specific funnel metricsIdentify product, content, or pricing blockers and propose mitigation actions.Run structured test-and-learn programs (copy, creatives, landing pages, category layouts).Drive a continuous improvement approachRequirements & Skills5+ years experience in Category Management/Product MarketingExperience in travel, marketplace, OTA, or e-commerce is necessary.Demonstrated ability to collaborate with or manage performance marketing agencies.Strong analytical capability and comfortable with commercial KPIsAbility to turn complex bundled offers into simple, high-impact customer propositions.Excellent stakeholder management: Product, Supply, BI, CRM, external agencies.Experience in travel, marketplace, OTA, or e-commerce is highly valuable.Excellent written and oral communication in English, Italian is a nice to have.Ability to adapt to changes in direction as this Product/New Proposition is still evolving - someone with scaleup experience might feel more comfortable hereThis role is based in Paris (2 days remote / week) #J-18808-Ljbffr
-
Senior Category Manager _ Direct Experiences
il y a 6 jours
Paris, Île-de-France Smartbox Group Temps pleinMissionLead the category strategy, commercialization and merchandising for Smartbox Direct Experiences, our new D2C business line.You will shape category positioning, curate offers sourced by Supply, and turn them into high-performing, beautifully merchandised ranges supported by CRM, paid media, onsite placements and partners.This role sits at the...
-
Senior Direct Experiences Category Lead
il y a 14 heures
Paris, France Smartbox Group Temps pleinA leading travel and experiences company is looking for a Category Manager in Paris. This role involves leading category strategy, shaping product merchandising, and analyzing consumer trends. The ideal candidate has over 5 years of experience in Category Management or Product Marketing within e-commerce, travel, or marketplaces. Proficiency in English is...
-
Category Manager Enseigne
il y a 1 jour
Paris, France Essity Temps plein**Category Manager Enseigne CDI**: Essity recherche en CDI un Category Manager Enseigne France (H/F) au sein de la division Consumer Goods qui comprend les marques Lotus, Okay, Demak Up, Lotus Baby, Nana et TENA. Le poste est basé en France à Saint-Ouen (93), au pied de la ligne 14 arrêt Saint-Ouen et vous aurez la possibilité de faire du télétravail...
-
Senior Procurement Category Manager Metals
il y a 2 jours
Paris, France Hager Group Temps pleinWhy join the Sourcing department?At the heart of every project, our sourcing teams develops innovative strategies for acquiring materials and services, ensuring quality partnerships and effective cost management. We are committed to providing sustainable solutions, meeting environmental standards and achieving industry-leading performance. By joining our...
-
senior associate, category manager h/f
il y a 2 semaines
Paris, Île-de-France SC Johnson Temps pleinSC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid, Glade, Ziploc and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for...
-
Senior Procurement Category Manager Metals M H
il y a 12 heures
Paris, France Hager Group Temps pleinWhy join the Sourcing department? At the heart of every project, our sourcing teams develops innovative strategies for acquiring materials and services, ensuring quality partnerships and effective cost management. We are committed to providing sustainable solutions, meeting environmental standards and achieving industry‑leading performance. By joining our...
-
Category Manager Associate
il y a 4 jours
Paris, France Ankorstore Temps plein**About us** We are in business to save independent Retail in Europe! Across our towns and city centres unique neighbourhood shops have been overshadowed by large chains and e-commerce giants. To combat this, we’ve created a BtoB wholesale marketplace designed to help independent retailers to compete against larger competitors and thus maintain a...
-
Category Manager Fr Intern
il y a 1 semaine
Paris, France Fanatics Temps plein**Opportunity** Voggt is a social marketplace connecting passionate people through a live-stream experience. We make it safe and fun for buyers and sellers to engage and seamlessly trade through our live video auctions marketplace. We've just been acquired by Fanatics. Fanatics Collect is a technology company dedicated to revolutionizing the world of...
-
Category Manager
il y a 1 semaine
Paris, Île-de-France Newell Brands Temps pleinJob ID: 8245 Alternate Locations: None Newell Brands is a leading $8.3B consumer products company with a portfolio of iconic brands such as Graco, Coleman, Oster, Rubbermaid and Sharpie, and 25,000 talented employees around the world. Our high-performance culture, unparalleled curiosity about the world around us, and talented people fuel our success. Our...
-
senior associate, category manager h/f
il y a 1 semaine
Paris, Île-de-France SC Johnson Temps pleinSC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid, Glade, Ziploc and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for...
