Market Portfolio Strategist

il y a 2 semaines


Le PontdeClaix, Auvergne-Rhône-Alpes, France BD Temps plein
Senior Global Portfolio Marketing Manager - Vaccine

BD Medical - Pharmaceutical Systems is a leading provider of needle technologies, prefillable syringes, safety and shielding systems, and self-injection systems for pharmaceutical and biotech companies worldwide. We are seeking a highly creative and driven professional to join our Global Marketing Team as our Senior Global Portfolio Marketing Manager - Vaccine.

Key Responsibilities:
  • Support global marketing and brand management for our vaccine & anticoagulant portfolio with a focus on strategic marketing input, market development, product launches, and promotion tools preparation.
  • Develop, translate and use customer insights as critical inputs in the development program to identify product differentiation, dialogue with R&D and Medical Affairs, and other customer support functions such as Regulatory Affairs and Technical Services.
  • Seek inputs from others across the organization to fine-tune and adapt the marketing strategy of your portfolio to reflect meaningful nuances in customers' needs and other legitimate market challenges.
  • Lead marketing implementation of the campaigns to ensure in coordination with regional teams and platforms, successful global launch of new products and offerings.
  • Ownership of the successful execution and alignment of regional marketing programs through local sales and marketing plans (including sales training and marketing communication).
  • Supply the market analysis to the annual strategic and financial planning process working with the Global Portfolio Marketing Director and the global therapeutic segment business directors.
Requirements:
  • Minimum of 5 years of experience in GLOBAL marketing (MANDATORY).
  • Experience in the pharmaceutical industry with knowledge of the vaccine market (IDEAL) or more generally, experience in the MedTech or medical device industry is a MUST HAVE.
  • Experience in strategic innovation, portfolio management, and new product launches, preferably in medical devices or other highly regulated industries.
  • Fluency in English and good level in French (A PLUS).

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.


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