Senior Ad Operations Specialist
il y a 2 semaines
Are you a seasoned professional with a passion for digital advertising and a knack for data-driven decision making? Do you thrive in fast-paced environments where no two days are ever the same? If so, we want to hear from you
About the RoleWe're seeking a highly skilled Senior Ad Ops Specialist to join our team at Back Market. As a key member of our performance marketing team, you'll be responsible for managing and optimizing our advertising campaigns across various platforms, ensuring maximum ROI and driving business growth.
Key Responsibilities- Develop and implement data-driven strategies to optimize ad performance and improve campaign ROI
- Manage and optimize feeds within various advertising platforms, ensuring compliance with platform requirements and best practices
- Collaborate with the performance marketing team to develop and implement strategies that capitalize on additional opportunities
- Act as a liaison between the performance marketing team and technical stakeholders, providing clear communication and value estimations
- Support engineering teams in data ingestion processes using tools like BigQuery or SQL, and develop dynamic advertising and automation solutions using feed data
- Proven experience in ad operations, with a strong understanding of feed structures and their operation within advertising platforms
- Expertise in Google Merchant Center management, including needs, rules, issue prevention, and best practices
- Excellent communication skills, with the ability to articulate technical and business needs and value estimations effectively
- Proactive attitude and collaborative mindset, with a focus on performance marketing
- Proficient in data ingestion and integration, particularly with BigQuery, SQL, and/or Fivetran
At Back Market, we're committed to creating a workplace that's inclusive, diverse, and supportive of our employees' growth and well-being. As a Senior Ad Ops Specialist, you'll enjoy:
- A competitive salary and equity package
- A comprehensive benefits package, including health insurance, relocation assistance, and parental benefits
- A flexible work environment, with up to 3 days of remote work per week
- Opportunities for professional growth and development, with a dedicated Learning & Development team
- A collaborative and dynamic work environment, with a team of passionate experts who share your values
We're an equal opportunities employer, committed to embedding diversity, equity, and inclusion principles in every aspect of our organization. If you're passionate about digital advertising, data-driven decision making, and performance marketing, we want to hear from you
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