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Digital Marketing Product Manager
il y a 4 semaines
Job Summary
We are seeking a highly skilled Digital Marketing Product Manager to join our team at SGS Société Générale de Surveillance SA. The successful candidate will be responsible for developing and implementing our digital marketing strategy, ensuring the effective deployment of new digital marketing projects and campaigns.
- Lead the development of central marketing initiatives and team management, ensuring the framing, prioritization, and deployment of new digital marketing projects and campaigns.
- Implement international digital marketing actions, communication strategies, campaigns, and KPI definition to achieve business and marketing objectives.
- Optimize the SEO performance of our e-commerce platforms and manage paid advertising campaigns from start to finish.
- Coordinate advertising campaigns via Google, LinkedIn, and Meta.
- Ensure the product management of our Digital Marketing tools, including Eloqua, Mailjet, AB Tasty, SEO, and advertising tools.
- Maintain and enrich digital marketing key assets through the prospect/customer life cycle, making them applicable in B2B/B2C and monitoring their use in different countries.
- Develop customer knowledge, analyze campaign results, and make recommendations.
- Train and guarantee functional support to subsidiaries on digital marketing tools.
- Coordinate service providers, monitor the budget, and ensure ROI.
Requirements
To succeed in this role, you will need:
- A qualified lawyer with at least 8 years of relevant working experience within a reputable law firm and/or in-house within an international organization/financial institution.
- Solid knowledge of privacy and outsourcing rules and regulations and an understanding of how these apply to an international group of companies operating in a financially regulated environment.
- Exceptional interpersonal, communication, and influencing skills to be effective across all levels in and outside of the organization.
- A can-do mentality, able to act swiftly in a fast-paced environment while maintaining the highest levels of quality, confidentiality, reliability, and integrity.
