Senior Marketing Product Manager
il y a 2 semaines
Job Description
We are seeking a highly skilled Digital Marketing Product Manager to join our team at SGS Société Générale de Surveillance SA. As a key member of our marketing department, you will be responsible for developing and implementing our digital marketing strategy across our e-commerce platforms.
Key Responsibilities
- Develop and implement digital marketing strategies to drive business growth and customer engagement.
- Lead the development of central marketing initiatives and team management, ensuring the framing, prioritization, and deployment of new digital marketing projects and campaigns.
- Implement international digital marketing actions, communication strategies, campaigns, and KPI definition to achieve business and marketing objectives.
- Optimize the SEO performance of our e-commerce platforms and manage paid advertising campaigns from start to finish.
- Coordinate advertising campaigns via Google, LinkedIn, and Meta.
- Ensure the product management of our Digital Marketing tools, including Eloqua, Mailjet, AB Tasty, SEO, and advertising tools.
- Maintain and enrich digital marketing key assets through the prospect/customer life cycle, making them applicable in B2B/B2C and monitoring/optimizing country use.
- Develop customer knowledge, analyze campaign results, and make recommendations.
- Train and guarantee functional support to subsidiaries on digital marketing tools.
- Coordinate service providers, monitor the budget, and ensure ROI.
Requirements
To succeed in this role, you will have the following skills and experience:
- Qualified lawyer with at least 8 years of relevant working experience within a reputable law firm and/or in-house within an international organization/financial institution.
- Solid knowledge of privacy and outsourcing rules and regulations and understanding of how these apply for an international group of companies operating in a financially regulated environment.
- Exceptional interpersonal, communication, and influencing skills required to be effective across all levels in and outside of the international organization.
- A can-do mentality; able to act swiftly in a fast-paced environment while maintaining the highest levels of quality, confidentiality, reliability, and integrity.
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