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Marketing Director Consumer Tissue South-West

Il y a 2 mois


Paris, Île-de-France Essity Temps plein
Marketing Manager Consumer Tissue South-West

We are seeking a seasoned Marketing Manager to lead our Consumer Tissue category in the South-West region of Europe. As a key member of our Consumer Goods Business Unit, you will be responsible for developing and implementing marketing strategies to drive business growth and market share.

Key Responsibilities:
  • Lead the strategy for the Consumer Tissue category in the South-West region, developing and implementing marketing plans to activate global and local marketing strategies.
  • Manage a team of 8 people, including 3 direct reports, to ensure effective execution of marketing plans and activities.
  • Develop and implement marketing plans and activities to activate agreed global and local marketing, brand, channel, and/or product strategies for total Consumer Tissue brands in the region.
  • Manage assigned A&P budget and allocate to different marketing activities.
  • Adapt brand, channel, and/or product marketing communication material across channels and products to local requirements to secure efficient and effective communication for each market activity.
  • Develop and implement promotions and corresponding support materials in collaboration with other stakeholders.
Requirements:
  • University degree in Marketing or Business Administration.
  • Strong Brand Marketing experience in international FMCG companies with B2C focus.
  • Fluent in English and French, with any other relevant European language an advantage.
About Essity:

We empower employees to excel together and reach their full potential in a winning culture motivated by a powerful purpose. Our purpose of Breaking Barriers to Well-being is to enable customers and consumers to lead fuller lives at all stages of life.