Data-Driven Marketing Expert

Il y a 2 mois

Paris, Île-de-France Fifty-Five Temps plein
About Fifty-Five

Fifty-Five is a data-driven marketing agency that helps businesses unlock the full potential of their data to drive marketing, media, and customer experience excellence through a combination of consulting and specialized technology services.

As a key player in the Brandtech Group, we offer services that combine strategy consulting, cloud services, media consulting, and customer experience expertise.

With a team of over 400 digital experts, including digital consultants, tracking and media specialists, engineers, and data scientists, we work closely together to provide high-level marketing advice and technical assistance to businesses across various industries worldwide.

We partner with advertisers to collect, activate, and exploit data, helping organizations become true omnichannel entities that master the efficiency of their digital ecosystem and its synergies with the physical world.

Based in Paris, we operate across three time zones from our 10 offices in Paris, London, Geneva, Milan, Shanghai, Hong Kong, Shenzhen, Taipei, Singapore, and New York. Fifty-Five prioritizes the well-being of its employees, which has earned it a spot in the 2018 Best Workplaces France ranking.

We believe that a healthy work environment is a key factor in employee well-being and intend to offer excellent working conditions to our Fifty-Fivers. Humility, a sense of humor, and human qualities are shared values among all team members

The Role

As a Senior Digital Analytics Consultant at Fifty-Five, you will actively participate in missions carried out by our team for our clients. These missions cover optimization of website conversion and digital media performance. Conversion is defined as the realization of a specific and measurable action.

Key Responsibilities
  • Participate in promoting a new vision of digital marketing, user-centric.
  • Follow a point-by-point action plan.
  • Ensure data accuracy.
  • Ensure the quality of deliverables sent to the client.
  • Follow the operational and technical implementation.
  • Participate, in collaboration with the team, in the development of Fifty-Five's offer, both in terms of marketing and technical or operational aspects.
  • Respond to issues related to the management of digital activity through key performance indicators.
  • Guide clients in optimizing website conversion through analysis and online media purchase optimization.
  • Analyze data for the client, in line with industry-specific key performance indicators (luxury, mobile telephony, retail, tourism, etc.).
Requirements
  • Graduate of a Grande École with a minimum of 2 years of experience in project management or digital marketing within a consulting firm (strategy, organization, IT, etc.), a Business Intelligence solutions editor, or directly with the advertiser.
  • Master of main web analysis tools.
  • Master of main online acquisition channels: search engines (SEO, SEM, bid management tools), display, affiliation, email, social media, AdExchange, Internet & mobile applications, etc.
  • Analytical mind, excellent oral and written communication skills.
  • Commercial spirit.
  • Fluency in English.
Recruitment Process
  • 30-minute HR call.
  • First round of interviews: 3 one-on-one interviews with 3 consultants.
  • Second round of interviews: 2 one-on-one interviews with managers.
Perks at Fifty-Five
  • 250 employees in Paris and over 400 worldwide.
  • A young and dynamic team with an average age of 30.
  • A multicultural environment with employees from over 20 different nationalities.
  • Internal and international mobility opportunities between our offices worldwide.
  • Internal values centered on excellence, benevolence, and sharing
  • Ongoing training (and recognized) on the ecosystem, digital technologies, and soft skills (e.g., public speaking, team management).
  • One-week onboarding program for all new team members Includes a global presentation of Fifty-Five and our ecosystem, web analytics, and media training by our expert teams.
  • Flexible remote work policy.
  • Meal vouchers (MyEdenred) worth €10 per day.
  • 50% reimbursement of public transportation tickets.
  • Prioritization of work-life balance in accordance with the right to disconnect.
  • Opportunity to participate in internal projects such as Data Hive (a 'tech for good' project initiated by Fifty-Fivers, aiming to leverage their knowledge and expertise for charitable organizations), DEI@55 (a working group focused on diversity and inclusion within Fifty-Five and the tech industry), and Sustainability@55 (a team helping to deploy sustainable practices internally and for our clients).
  • Modern and decorated offices near Saint-Lazare (garden, terraces, ping-pong, baby-foot, nap room, etc.).
  • Weekly afterworks and regular events organized by the CSE (yoga, football, wine tasting, salsa lessons, etc.).

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