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Product Growth Strategy Manager
Il y a 2 mois
We are seeking a highly skilled Product Growth Strategy Manager to join our team at Doctolib. As a key member of our growth team, you will be responsible for developing and executing a product-led growth strategy that drives user acquisition, retention, and revenue growth.
Key Responsibilities:
- Develop and execute a product-led growth strategy that aligns with our business objectives
- Work closely with cross-functional teams, including product management, product design, analytics, marketing, and go-to-market teams
- Define and execute marketing strategies to maximize awareness and usage of our free product features
- Develop and implement free trial strategies for relevant features in collaboration with product management and go-to-market teams
- Work with product management and product design to define user journeys and build features that drive acquisition, usage, and upsell
- Track and utilize data analytics to gain insights into user behavior and funnel conversion, identifying opportunities for product and marketing optimization
- Roll out cross-functional initiatives to ensure the success of our initiatives
- Advocate for a user-centric approach, incorporating user feedback and usability testing to refine product offerings
- Stay up-to-date with PLG trends and best practices, applying them to enhance our product strategy and competitive edge
Requirements:
- 6-9 years of experience in product-led growth, growth marketing, or growth product
- Experience working in a high-growth tech business, SaaS, startup, or consulting firm
- Strong entrepreneurial and problem-solving mindset
- Highly result-driven and action-oriented with strong project management and coordination skills
- Very analytical and passionate about developing insights, scoping analysis plans, and providing critical information that drives a dynamic and fast-growing business
- Ability to work in an international environment and think globally
- Fluency in English and German or French (C1 level)
What We Offer:
- Employee share plan for every Doctoliber (BSPCE)
- Free health insurance for you and your family
- Quarterly bonus
- Up to 14 days of RTT
- A flexible workplace policy offering both hybrid and office-based mode
- Flexibility days allowing to work in EU countries and the UK 10 days per year
- Lunch voucher with Swile card
- Work Council subsidy to refund part of sport club membership or creative class
- Relocation support for international mobilities
- Slean voucher for home-office furniture
Interview Process:
- First interview with the Talent Partner
- 60' interview with the Hiring Manager, our Growth Director
- A business case
- Final Interview with our Senior Director Revenue Strategy & Operations
- At least one reference check