Product Growth Manager
il y a 1 mois
As a Product Growth Manager at Doctolib, you will play a crucial role in driving the company's success by developing and executing a product-led growth strategy. Your primary focus will be on defining and implementing strategies to maximize awareness and usage of our free products, as well as upselling to paying customers.
Key Responsibilities:
- Develop and execute marketing strategies to increase awareness and usage of our free products.
- Collaborate with Product Management and Product Design to define user journeys and build features that drive acquisition, usage, and upsell.
- Track and analyze data to gain insights into user behavior and funnel conversion, identifying opportunities for product and marketing optimization.
- Work with cross-functional teams to ensure the success of our initiatives, including self-serve, outbound sales, and churner management.
- Advocate for a user-centric approach, incorporating user feedback and usability testing to refine product offerings.
- Stay up-to-date with PLG trends and best practices, applying them to enhance our product strategy and competitive edge.
Requirements:
- 6-9 years of experience in product-led growth, growth marketing, or a related field.
- Strong entrepreneurial and problem-solving mindset.
- Highly result-driven and action-oriented with strong project management and coordination skills.
- Excellent analytical and communication skills.
- Fluency in English and German or French (C1 level).
What We Offer:
- Employee share plan.
- Free health insurance.
- Quarterly bonus.
- Flexible workplace policy.
- Relocation support.
Interview Process:
- First interview with the Talent Partner.
- 60-minute interview with the Hiring Manager.
- Business case.
- Final interview with the Senior Director Revenue Strategy & Operations.
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