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Regional Marketing Manager

Il y a 2 mois

Paris, Île-de-France Docebo Temps plein
Regional Marketing Manager

We're seeking a seasoned marketing professional to lead our regional marketing efforts in France and Benelux. As a Regional Marketing Manager, you will be responsible for developing and executing strategic marketing plans that drive revenue growth and pipeline performance.

Key Responsibilities:
  • Develop and execute regional marketing plans that support and align with regional sales strategies
  • Own web performance for the FNB region, advocating for improvements that support conversion paths and optimizations
  • Identify, plan, track, and report on main pipeline drivers for the region, including owned media, co-marketing, digital programs, event strategy, ABM, and email campaigns
  • Proactively find opportunities to increase Docebo's share of voice in the region, spearheading regional influencer marketing and co-marketing efforts
  • Partner with global marketing teams to localize demand gen, digital, and lifecycle programs where possible and needed
  • Become the go-to person for regional end-to-end audience understanding, analyzing why we win or lose in the region and what's performing well
Requirements:
  • Experience in a similar role within a B2B SaaS organization
  • Demand savviness, staying up-to-date on the way buyers buy today and understanding digital metrics
  • Clear, eloquent communication skills, fluent in French and English (verbal and written)
  • Proficiency in tools like Google Analytics, Salesforce, Chili Piper, HubSpot, Tableau, etc.
  • Revenue mindset, understanding what matters to the business and executing accordingly
  • Prior experience collaborating with sales teams, preferably within SaaS enterprise
  • Experience working closely with global marketing teams to build out and execute regional programs