Ad Operations Expert

il y a 3 semaines

Paris, Île-de-France Back Market Temps plein

Join Back Market, a leading refurbished electronics marketplace, as a Senior Ad Operations Specialist. We're on a mission to empower people to consume tech sustainably by offering high-quality, accessible, and eco-friendly alternatives to buying new electronics.

As a key member of our team, you'll be responsible for managing feed structures and compositions within various advertising platforms and tools. Your goal will be to optimize feeds for performance, adhering to best practices and platform requirements.

Key responsibilities include:

  • Managing or optimizing campaigns to meet business objectives
  • Coordinating with the performance team to develop and implement strategies that capitalize on additional opportunities
  • Managing and optimizing the Google Merchant Center account, ensuring compliance with platform rules and applying best practices
  • Acting as a liaison between the performance marketing team and technical stakeholders
  • Collaborating with the team on audience segmentation, attribution modeling, and data collection for web and mobile applications
  • Supporting engineering teams in data ingestion processes using tools like BigQuery or SQL

Requirements:

  • In-depth knowledge of feed structures and their operation within advertising platforms
  • Strong expertise in Google Merchant Center management, including needs, rules, issue prevention, and best practices
  • Excellent communication skills, with the ability to articulate technical and business needs effectively
  • Proactive attitude and collaborative mindset, with a focus on performance marketing
  • Proficient in data ingestion and integration, particularly with BigQuery, SQL, and/or Fivetran

Why join Back Market?

We're a mission-driven company committed to addressing climate change by empowering people to consume tech sustainably. Our team is passionate about innovation and growth, and we offer a range of benefits, including a flexible career path, dedicated Learning & Development team, and a leadership academy that fosters a collaborative environment.

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