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Il y a 2 mois
Amazon Global Selling Taiwan is seeking a highly motivated and customer-focused Brand Marketing Manager to drive awareness of Amazon Global Selling Taiwan for prospects and sellers. The successful candidate will develop and execute marketing strategies tailored for TWGS, aligning with overall business objectives and market trends, and creating sales leads for the TWGS sales team. Key responsibilities include:
* Campaign and Event Management: Plan, coordinate, and execute marketing campaigns across various channels, including digital marketing, advertising, events, and public relations, to effectively reach target audiences, aligned with corporate marketing strategy.
* Stakeholder Engagement: Collaborate with internal stakeholders, such as sales teams, product managers, and regional managers, to align marketing efforts with business goals and ensure effective communication.
* Manage marketing budgets, track expenses, and prepare regular reports on campaign performance, ROI, and other key marketing metrics.
Requirements:
* 9+ years of professional non-internship marketing experience
* Experience in marketing or marketing research
* Experience communicating results to senior leadership
* Experience building, executing, and scaling cross-functional marketing programs
* Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint