Marketing Group Lead

il y a 4 semaines


Paris, Île-de-France Reliability Plus Temps plein

Position Overview: As a Marketing Group Lead at Reliability Plus, you will collaborate within a dynamic team that integrates marketing, engineering, product management, and analytical expertise. Your role will focus on crafting compelling marketing strategies that address business needs for our clients. We partner with leading financial institutions to develop innovative solutions for compliance and risk management workflows.

Key Responsibilities
  • Engage in all phases of the marketing strategy cycle, from initial concept development to final execution and performance evaluation.
  • Collaborate with business analysts, product managers, and technical teams to guide the marketing initiatives.
  • Ensure the integrity of the marketing process, confirming that all strategies align with business objectives and are effectively implemented.
  • Facilitate brainstorming sessions that include team members from various disciplines.
  • Develop, refine, and uphold marketing materials including brand guidelines, promotional content, high-quality presentations, and digital assets.
  • Utilize data-driven insights to inform marketing decisions, identifying key metrics to assess campaign effectiveness.
  • Create visually appealing and responsive marketing collateral, adhering to established branding principles for optimal user experience.
  • Present marketing strategies and outcomes to stakeholders during review sessions.
Skills & Experience
  • A minimum of 3 years' experience in a marketing leadership role.
  • Proficiency in design tools such as Sketch and InVision or Framer X.
  • Experience working in an agile environment, with familiarity in managing iterative projects.
  • Comfortable using project management tools like Jira and Confluence in daily operations.

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