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Media Strategy Director
Il y a 2 mois
Chanel, Inc. is seeking a highly skilled Media Strategy Manager to lead the development and implementation of integrated 360° communication strategies for its Men Fragrances business. The ideal candidate will have a deep understanding of marketing and media strategy for luxury brands and experience in delivering business value from media investment.
Your Key Responsibilities
- Develop and orchestrate holistic communication plans that drive business results and enhance the client experience.
- Collaborate closely with media, social media, e-business, digital marketing, CRM, and influence experts to create innovative and effective media strategies.
- Build synergies with data and digital teams to foster efficient innovations and drive media excellence.
- Partner with the Global E-Business team to optimize the synergy between SEA and SEO.
- Contribute to the E-retail paid visibility guidelines to deliver a consistent approach with the Paid media strategy.
- Collaborate with regional and local media teams to ensure implementation and monitoring of the global media strategy.
- Drive the media agency team and dedicated paid search experts to deliver media excellence, innovative ideas, and optimized buying strategies.
Your Profile
- You have 10+ years of experience in marketing and media, with a strong background in digital marketing and SEA.
- You have a proven track record of delivering business value from media investment and experience in rolling out new ways of working and capability programs.
- You have a deep understanding of marketing and media strategy for luxury brands and experience in collaborating with cross-functional teams.
- You are a strong leader with excellent communication and influencing skills, able to bring others along and drive results.
About Us
Chanel, Inc. is a world leader in creating, manufacturing, and distributing luxury products, including Ready-to-Wear, Accessories, Fragrances, Makeup, Skincare, Jewellery, and Watches. We are committed to creating an inclusive culture that nurtures personal growth and contributes to collective progress.
We value diversity, equity, and inclusion and are an Equal Employment Opportunity Employer. We welcome applications from talented individuals who share our values and are passionate about delivering exceptional results.
