Field Marketing Manager

il y a 1 jour

Courbevoie, France Varonis Temps plein

**Field Marketing Manager EMEA**

The Marketing Manager is an experienced marketing professional who collaboratively develops and maintains high-impact, cost effective marketing assets and programs that support Varonis end-user, install base and channel/field marketing efforts.

**Job Description**:

- Manage and drive lead-generating marketing activities for regional field and inside sales teams.
- Leverage marketing automation tools for campaign awareness and demand generation, and communications.
- Localization and adaptations of programs to fit market variations while maintaining branding guidelines
- Provide strategic planning insight to Sales on the appropriate marketing activities for the various stages of the sales cycle: lead generation, opportunity creation and deal movement, and deal close.
- Work closely with Product Marketing and Marketing Communications to create campaign/product content and assets for delivery in marketing events/programs.
- Serve as the field marketing point-of-contact for the various marketing campaigns and product initiatives.
- Engage partners for joint marketing activities and explore opportunities to market with, and through, them to the ultimate end user.
- Active budget ownership and management.
- Increase regional brand awareness.
- Measure and report performance against established metrics.

Success Factors:

- 3 -5 years of experience in program/event marketing role, ideally supporting a direct, enterprise sales force in the technology industry; experience in related positions and in other industries will also be considered, including roles with marketing vendors and agencies.
- Relevant language skills for the regions this role will focus on: Italian, Spanish, French and English
- Knowledge and experience in building and executing marketing plans and communications programs.
- Experience in managing the logistics and details associated with the execution of marketing programs and events.
- Ability to be innovative with respect to program creation and problem resolution, and process-oriented with respect to marketing operations and execution workflows.
- Ability to interface with all levels in a Sales organization including sales reps, tech consultants, regional managers, and senior leadership.
- Knowledge of marketing processes, marketing automation and e-marketing systems; experience with lead scoring and nurturing methodologies is a plus.
- Excellent verbal and written communication skills
- Excellent organizational and time management skills.
- Ability to thrive in an entrepreneurial, fast-paced, dynamic organization

We invite you to check out our Instagram Page to gain further insight into the Varonis culture

Varonis is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other legally protected characteristics.

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