Field Marketing Manger France
il y a 2 semaines
Company Description
We are in Business for People, empowering people in service organizations with innovative Enterprise and Business software solutions. We’ve innovated and taken a new approach to delivering ERP that works for people. Self-driving, adaptive and intuitive software that is changing the way people work. Our solutions empower people and deliver a better people experience so people can spend time on meaningful high value work they live for.
Read more on our website about how we transform work and how people feel about it, so our customers and their people can thrive.
**Job Description**:
- Work with sales and Marketing leadership to develop, enhance and execute a field marketing plan which best supports business growth and is designed to drive leads, demand and pipeline
- Coordinate with the content teams and ensure strong local execution of campaigns
- Leverage and localize a repeatable and systematic set of programs to drive demand with the right balance between in country and global campaigns
- Manage key marketing activities in the region like lead gen campaigns, events - virtual for the time being and when possible again also physical/live
- Drive localization of French website, coordinate French blogs and social media
- Collaborate with the global events team to plan, coordinate, and execute multiple end-to-end regional, industry, and executive events and programs on schedule, within budget and with excellent attention to details
- Design, develop, and execute account-based marketing programs and activities that target profiles in accounts.
- Partner with global communications team and drive journalist and analyst relations in local market
- Effectively manage budgets to optimize return on investment in alignment with company goals
- Manage external relationships (vendors, venues, agencies, and media partners) effectively as needed to ensure maximizing all opportunities
**Qualifications**:
- French mother language speaker
- Field Marketing experience in a B2B software company. Ideally 5+ years specifically supporting a sales region in a field marketing capacity.
- Proven track record in creating and executing multi-channel integrated marketing campaigns for events utilizing public relations, advertising, and product, digital and social marketing Excellent communication skills
- Knowledge of marketing digital platforms and techniques and leading Account-based Marketing platforms - Microsoft Dynamics, Marketo and Asana preferred
- Solid computer skills, including MS Excel, MS PowerPoint etc
- Great people-friendly attitude and positive spirit that bring positive energy into any team, and that gives room for creative and open-minded thinking
- Strong project, communication, and time management skills with the ability to effectively manage numerous projects simultaneously in a fast-paced, collaborative environment
- Must be detail oriented
Additional Information
A chance to participate in the development of an international leading software firm. At Unit4, you have the freedom and autonomy to be successful. An attractive salary while working in a challenging international environment. Enthusiastic colleagues who like to learn from each other. At Unit4 we invest in your personal and professional growth. We don't focus on how many days you work, we trust you on delivering results - thus, we have an unlimited vacation policy.
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