Senior Associate, Product Marketing

**Company Description** Sopra Banking Software** is the partner of choice for more than 1,500 financial institutions worldwide.

The rich variety of our solutions, the strength of our conviction, and our passion for innovation enable us to support our clients on a daily basis and in their future projects, as well as in their goals regarding financial inclusion. Our customers, based in over 80 countries around the world, benefit every day from our technologies and software, as well as the expertise of our 5,000 employees.

Sopra Banking Software is a subsidiary of the Sopra Steria Group, a European leader in consulting, digital services, and software development. With 50,000 employees, the Sopra Steria Group generated a turnover of €5.1 billion in 2022.

As a Senior Associate, Product marketing, you will be dedicated to the Sopra Banking Platform team which incorporates our global Fintech, Neobank, Retail Bank and Corporate Banking solutions, as well as our specialist digital banking, open banking and core banking platforms. You will contribute to our success by ensuring that we develop the best possible products and present them to our target markets. In collaboration with the Product Managers, Product Strategists, Demand function, Operational Marketing, Communications and the Sales Representatives you will be responsible for launching, maintaining and improving the go-to-market of our products. This role reports to Global Head of Product Marketing Sopra Banking Platform.

**Role Description**
- Product launches: Create go-to-market plans, translating technical details and features into stories that resonate with customers and differentiates our product in the market.
- Craft best of the art product materials across all channels: appealing presentations, case studies, sales kit, website copy etc.
- Customer Retention: Through your actions, and in partnership with product managers and sales, you'll contribute to improve the retention and upsell of existing customers.
- You back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful.
- Collaborate with the marketing team to develop innovative programs that drive demand such as working with our customers to create case studies and customer success stories.
- Be a product expert. Always seek out opportunities to up level your product understanding and expertise.

**Qualifications**
- Passionate about the Fintech industry
- A minimum of 2 to 4 years minimum of experience in product marketing and/or product management for a tech company or a financial institution.
- Excellent written and verbal communication skills, with experience conveying ideas to end users and marketing or tech teams alike.
- An attention to detail and eye for quality, along with an ability to grasp and present our product’s value proposition in a way that articulates how we solve our customer’s problems.
- Excellent people and management skills as you will collaborate with product managers and the sales team: it is a balancing act that requires strong diplomatic skills.
- You’re comfortable developing marketing strategies or campaigns using both quantitative and qualitative insights.
- You have strong personal organisation and project management abilities.

**Additional Information**
- Un accord télétravail pour télétravailler jusqu’à 2 jours par semaine selon vos missions.
- Un package avantages intéressant : une mutuelle, un CSE, des titres restaurants, un accord d’intéressement, des primes vacances et cooptation.
- Un accompagnement individualisé avec un mentor.
- Des opportunités de carrières multiples : plus de 30 familles de métiers, autant de passerelles à imaginer ensemble.
- Plusieurs centaines de formations accessibles en toute autonomie
- La possibilité de s'engager auprès de notre fondation ou de notre partenaire « Vendredi »