Cdi - CRM Campaign Expert (F/H)/x)
Il y a 12 minutes
**Permanent Contract -** **CRM CAMPAIGN EXPERT - EU** (F/M/X)
At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.
Since its inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, Sephora has been disrupting the prestige beauty retail industry. Today, Sephora continues to break with convention to drive its mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty.
With 56,000 employees in 35 countries, including 5,000 in France / 15,000 in Europe & Middle East, we connect customers and beauty brands within the world’s most passionate beauty community. With a curation of nearly 500 brands, and our own label, Sephora Collection, we offer the most unique and diverse range of products: fragrances, makeup, hair care, skincare... and much more.
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You will excel and enjoy this position if you are ready to actively handle the following missions :_**
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Supporting countries in improving their CRM performance and customer value**
- Support countries in monitoring key CRM KPIs to identify local issues and propose action plans
- Contribute to the development of Sephora's CRM must win battles : boost omnichannel, work on recruitment and retention, develop customer value, fight against inactivity, boost frequency
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Implement the campaigns related to the Sephora animation plan**
- Setting up the campaign: creation of targets and routing
- Routing: integration of HTMLs, SMS/PUSH texts, sending of proofs
- Execution and monitoring of the sending of the campaign with follow-up of the deliverability
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Analyze the results of these campaigns and propose appropriate recommendations.**
- Produce reports of the campaign
- Analyze the performance of these campaigns using all available KPIs: response metrics, conversion, additional sales, profitability, etc.
- Propose relevant recommendations to countries to improve the performance of the CRM plan (Channel priority, targeting, offers, etc.)
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Closely collaborate with the other CRM Campaign expert within the team**
- Share your country best practices to enable the other european countries to improve their CRM performances
- Actively participate to result consolidation to be shared at a european level
- Be the key contact for the team and the european countries for the projects under your ownership
- You have **3 to 5 years of experience in campaign management** (including internships), on a large database, ideally in the retail sector
- You are **familiar with Adobe Campaign, ideally with the targeting and routing aspects**:
- Knowledge of HTML, coding appreciated
- You are organized, rigorous and autonomous
- You have particularly good analytical skills
- You have an important marketing sensitivity and a sense of customer relationship stakes
- A very good knowledge of English (oral and written) is a prerequisite
- Knowledge of a datamining tool would be a plus
**_
Here, you will find:_**
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Community,** in which authenticity is embraced, and the strength of our differences fuels our collective spirit.
- ** Culture**of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead.
- ** Work that brings fulfillment.** From delighting clients every day, to inspiring our industry at large, every action makes a difference.
**Join us and belong to something beautiful.**
- At Sephora, we celebrate diversity and are committed to creating and fostering an inclusive environment for everyone._
**_______**
**CDI - CRM CAMPAIGN EXPERT - EU**(F/H/X)**
Chez Sephora, la beauté, c’est se sentir reconnu, valorisé et épanoui, aussi bien individuellement que collectivement. C’est tisser des liens profonds avec les autres, célébrer la diversité et l’inclusion, révéler son propre potentiel et agir chaque jour pour avoir un impact positif.
Depuis notre création en 1969 à Limoges, en France, et notre intégration au sein du groupe LVMH en 1997, nous n’avons cessé de réinventer la beauté de prestige. Aujourd’hui encore, nous continuons de casser les codes, portés par notre raison d’être : promouvoir un monde d’inspiration et d’inclusion où chaque personne est invitée à célébrer librement sa beauté.
Avec 56 000 collaborateurs dans 35 pays dont 5 000 en France / 15 000 dans la région Europe et Moyen-Orient, nous réunissons clients, marques et passionnés au sein de la communauté beauté la plus vaste et la plus vibrante au monde. Grâce à une sélection de près de 500 marques, et à notre propre marque, Sephora Collection, nous proposons la gamme la plus unique et diversifiée de produits : parfums, maquillage, soins capillaires, soins de la peauet bien plus encore.
**_
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**_Vous excellerez et vous épanouirez dans ce rôle si vous souhaitez _**
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Accompag
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