Growth Lead W/m/d

il y a 1 semaine

Lyon, France Million Victories Temps plein

Lyon (69)

Position Duties

As our Growth Lead, your mission is to support the ambitious expansion of Million Lords by improving UA performance. You will play a strategic role in shaping our UA roadmap, working at the intersection of User Acquisition, Business Intelligence, and Creative teams. You will become the data power-user and technical backbone of our UA team, rethinking, testing, and optimizing UA operations.

You will:

- Lead the data-driven UA strategy, exploring new methods and technologies to improve performance
- Optimize MMP & Networks setups, maximizing signal quality and campaign efficiency
- Challenge budget allocation logic, bringing critical thinking and analytical depth to testing processes (creatives, networks, campaign types) and campaign optimization (engagement, retargeting, BAU)
- Identify and evaluate tools and channels, ensuring we are always one step ahead
- Leverage third-party data sources and predictive modeling, enabling fast, data-driven decisions
- Conduct deep-dive analyses, collaborating with business intelligence and tech profiles to identify growth levers
- Lead campaign automation, streamlining and enhancing efficiency
Mentor team members, fostering their professional growth

You'll work closely with marketing, business intelligence, and creative teams, and be a strong partner to leadership in defining what UA should look like for a fast-scaling mobile game.

You have:

- 5+ years of experience in Growth Engineering and Performance Marketing in the mobile industry
- Deep knowledge of UA platforms, tools, frameworks, and MMPs
- Strong analytical mindset, with critical thinking and a habit of questioning the status quo
- Ability to mentor and guide team members, and grow others through feedback and collaboration
- Tech-friendly and experimental approach, you are comfortable exploring tools, APIs, or models to gain an edge
- Ability to manage and prioritize multiple projects with high ownership and autonomy
- Fluent in English, knowledge of French is a plus

If you're excited by the idea of working cross-functionally and translating between business needs and technical solutions, you're in the right place.

Additional Information

Perks

Special perks:

- Hybrid work : 3 days remote per week
- Flexible working hours with the option of a 4.5-day week
Opportunity to become a shareholder of the company

And of course:

- Lunch card : €8 / day, 50% covered by the company
- Access to sports equipment in the office
- Training & conferences supported to help you grow
- Quarterly team lunches and a Christmas gift card
...and more

Recruitment Process

We care about making this first exchange a meaningful one:
1. Initial phone call with Mélissa Arcelin, our HR Officer, to understand your background and walk you through the process
2. Interview with Charles Jacquet our CMO, to align on expectations and vision
3. Case study to assess your problem-solving and strategic thinking
4. Discussion with Pauline Berger, our Lead UA and William Rekshan, our Lead BI to understand how you'll collaborate
5. Final interview with Benoît Ducrest, our CEO

Additional Information
Contract : Full-time, based in Lyon, Paris, or remotely
Start date : As soon as possible
Median Salary : €70,000 per year

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