Cdi - Brand CRM Manager (F/H)/x)

**Permanent Contract - Brand CRM Manager Europe** **(F/M/X)**

At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose and values.

**As Brand CRM Manager, you will be part of the Client Department within the European Marketing Division.**

You will lead the CRM plan for partner brands across Europe — a key growth driver for our business — and manage a team of two people.

You will thrive in this role if you're ready to lead with both strategy and creativity, and if you're passionate about customer insights, data, and brand collaboration.
- The position is based in Neuilly-sur-Seine._

**_
You will excel and enjoy this position if you are ready to actively handle the following missions :_**

**1. Lead Brand CRM Partnerships and Activities across Europe**
- Define & execute an omnichannel Brand CRM strategy tailored to brand partners and aligned with category priorities in Skincare, Sephora Collection, and Haircare.
- Coordinate digital assets with Offer, Image, and Brand Marketing teams to deliver powerful customer communications.
- Ensure campaign consistency and local relevance across EME markets, focusing on performance KPIs.
- Represent Brand CRM in cross-functional leadership meetings to ensure client insights guide company strategies.
- Align Brand CRM practices across Europe region through clear guidelines and consistent implementation.
- Manage the annual Brand CRM budget, prioritize high-impact projects, and ensure efficient resource allocation.
- Oversee “GOLD” customer brand events in France and scale the approach to Europe, ensuring premium execution.

**2. Drive CRM Insights & Brand Profile Analysis**
- Analyze campaign results and recommend actions to maximize performance.
- Build and expand Brand Profile analyses to support our top partners in optimizing their 360 strategies.
- Present strategic insights to brands stakeholders to enhance their engagement with Sephora.
- Leverage customer insights to continuously improve Brand CRM initiatives and maintain a customer-centric approach.
- Monitor competitors and identify strategic opportunities to reinforce Sephora’s leadership in the market.

**_
- At least 5 years of experience designing CRM strategies and leading large-scale B2C projects, ideally within the retail, e-commerce, or consulting sectors. Experience in the beauty industry would be a strong plus.
- An excellent communicator with strong interpersonal skills and the ability to rally stakeholders with energy and clarity, allowing you to build effective relationships across teams.
- Fluency in both English and French, essential for daily collaboration in an international environment.
- A solid understanding of CRM and customer lifecycle management, with proven experience implementing client development plans.
- Agile, dynamic, and detail-oriented, you’re comfortable working in a fast-paced, complex environment and managing multiple projects simultaneously.
- Self-driven and proactive, with a strong customer-centric mindset and a genuine passion for the beauty industry.
- Open-minded and curious, with a constructive, positive attitude and a keen creative sensibility.
- Comfortable working with data, with strong analytical skills and excellent knowledge of digital ecosystems.
- Additional experience that would make a difference:

- Experience working in Agile environments
- Knowledge of HTML
- Proficiency in tools such as Figma and JIRA
- Ability to collaborate effectively with design and UX/UI teams
- Strong command of Excel and PowerPoint; experience with Power BI is a plus

**_
While at Sephora, you’ll enjoy _**
- **
The people**.**You will be surrounded by some of the most talented leaders and teams - people you can be proud to work with.
- ** The learning**. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
- ** The**culture**. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. At Sephora we are a community of 52,000 passionate team members across 34 markets and 3,000+ stores.

You can **unleash your creativity**, because we’ve got disruptive spirit. You can **learn and evolve,** because we empower you to be your best. You can **be yourself**, because you are what sets us apart.

**__________**

**CDI - Brand CRM Manager Europe (F/H/X)**

**Chez Sephora, nous inspirons nos clients, nous responsabilisons nos équipes et nous les aidons à devenir la meilleure version d'eux-mêmes.** Nous créons un environnement où les personnes sont valorisées et où les différences sont célébrées. Chaque jour, nos équipes à travers le monde donnent vie à notre raison d’être : changer le regard du monde sur la beauté.

En tant que Brand CRM Manager, vous intégrerez le départe