Aso Manager

il y a 5 jours

Paris e, France AVIV Group Temps plein

Company DescriptionWe were founded by Axel Springer in 2018 as a 100 percent owned company and combine the digital activities and participations in real estate, car and generalist classifieds in Germany (Immowelt), France (Meilleurs Agents, Groupe SeLoger, Logic-Immo), Belgium (Immoweb), Spain (Housell) and Israel (Yad2), making us one of the world’s biggest digital classified players. We also hold Axel Springer’s minority participation in companies such as Purplebricks, Homeday and Zumper.

Our ambition is to be the leading Employer in PropTech across Europe and this is a pivotal time to join us as we embark on this journey enabling us to help unlock everyone’s perfect place

Aviv Group invests in new and exciting business models that shape the future of how consumers buy, sell, rent or lend properties across Europe and America, it also holds minority investments in companies such as Purplebricks, Homeday or Zumper.

**This is an exciting time to join us in our ambition to become Europe’s leading PropTech business - helping us unlock everyone’s perfect place**

**Job Description**:
**What we do in the Mobile Experience team**

With millions of App users across Europe looking for the right property to buy, rent or sell, the Mobile Experience team is a multicultural team working on building the best in class native apps on both iOS and Android to provide delightful journeys in these key life moments.

**Your Responsibilities**:

- You will be in charge of conducting the AVIV ASO strategy (rankings, keywords, app ratings, app store visibility ) from a portfolio of + 4 brands ( Immowelt, Seloger, Logic Immo, Meilleurs Agents ) across Europe,
- Own the creative process for optimizing and testing store graphic assets to increase app page conversion,
- You will define and implement ASO frameworks, reportings and best practices to monitor, analyze and improve our Apps,
- You will be actively working with Product, User Acquisition and growth Analytics teams to increase our App’s visibility and KPI such as app installs, retention, churn rate and general ROI,
- Working closely with the ASA manager to conduct new creative tests and develop new synergies,
- You will drive Apps organic traffic initiatives across the AVIV group to improve performance and you perfectly know the value-added of deep-links, universal links, app indexing, smart banners.,
- You will perform regular benchmarks to adapt and stay ahead of the competition.

**You will be the main point of contact for ASO partners, tools and Apple & Google partnerships**

**Qualifications**:
**Who You Are**
- Successful management experience:

- Proven ASO experience with successful strategy implementation, achieving significant app user growth,
- Outstanding communication skills - both written and spoken,
- You are pragmatic and like to focus on what matters most and like to take on challenges or solve complex problems,
- You are a self-motivated person who knows how to collaborate with several teams and stakeholders, build strong recommendations and create impact.
- Recognized technical experience:

- Mid -to
- senior level development experience,
- You are a data informed person,
- Communication and cross-functional comp,
- Working proficiency in English. German, French or Dutch/Flemish is a plus,
- Sensitivity for organic web/ SEO is a plus.

Additional Information
**The position could be based in Germany (Hamburg or Nuremberg), France (Paris) or Belgium, with the possibility to work remotely.

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