Growth Marketing Manager – SaaS

il y a 7 jours

Paris, Île-de-France Les Pépites Agency Temps plein


Vos missions

Missions principales

  • Définir et piloter la stratégie growth et marketing SaaS (B2B & B2C)

  • Structurer et optimiser les funnels SaaS (acquisition, activation, rétention, conversion, referral – AARRR)

  • Activer l'ensemble des canaux médias directs et indirects :

    SEO, SEA, Ads, Emailing, Social Media, contenu, landing pages

  • Coordonner l'équipe marketing (webdesigner, alternant(e) social media)

  • Collaborer avec les équipes produit, tech et experts métiers pour aligner marketing, usage et valeur produit

  • Piloter plusieurs produits SaaS et projets en parallèle

  • Mettre en place des automatisations marketing & CRM (no-code, IA)

  • Suivre et optimiser les KPIs SaaS : MRR, CAC, LTV, churn, activation, conversion, ROAS

  • Assurer une veille continue sur les outils SaaS, le growth et l'IA



Votre profil

Profil recherché

  • 10 ans d'expérience minimum en growth marketing ou marketing digital SaaS

  • Solide compréhension des modèles d'abonnement et revenus récurrents

  • Expérience confirmée en multi-produits / multi-projets

  • Capacité à coordonner une équipe tout en restant opérationnel(le)

  • Expertise en :

    • Acquisition SaaS (SEO, SEA, Ads, outbound)

    • Marketing automation & lifecycle

    • Funnels AARRR & activation produit

    • Analyse de données & pilotage de KPIs

    • Outils no-code & IA

Soft skills

  • Vision produit et orientation business

  • Excellent communication multichannel

  • Leadership, autonomie et priorisation

  • Culture test & learn et data-driven

Pourquoi nous rejoindre ?

  • Poste stratégique au cœur de la croissance SaaS

  • Environnement orienté produit, data et innovation

  • Forte autonomie et organisation flexible

  • Entreprise en très forte expansion

Envie de jouer un rôle clé dans la croissance de produits SaaS ambitieux ?

Répondez directement à l'annonce ou envoyez votre CV accompagné de vos réalisations passées à

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