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Head of E-commerce
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Who We Are
Jimmy Fairly, Opticians.
Founded in Paris in 2010, Jimmy Fairly is a French brand that has been offering high-end eyewear at a revolutionary price since day one. The idea is simple: cut out as many middlemen as possible to offer you a fair price without compromising on quality.
We carefully design, sketch, assemble, and inspect our collections ourselves, while also developing our own lenses. We take care of everything — and of you.
Since the beginning, Jimmy Fairly has been committed to the organization Restoring Vision. For every pair of prescription glasses purchased, one is donated to someone in need.
In addition, we collaborate with Helen Keller Europe to fight childhood blindness through preventive action. And thanks to you, we're able to go even further
More Conscious, More Quality, More Love.
We are looking for a replacement for our Head of ecommerce who's expecting a baby.
Dates: mid April-October
KEY MISSIONS
I. Online Customer Experience Optimization (UI / UX)
Objective: Enhance the online experience with a focus on e-commerce conversion, as well as drive to store and customer satisfaction
- On-going performance analysis, identification of UX pain points.
- Coordination with the design studio for mock-up development.
- Management of 1-2 developers and coordination with IT team for website development.
- Bugs monitoring and resolution.
- Identification and management of partners to improve online experience (VTO, personalization,...)
II. E-commerce Revenue Growth, Merchandising, and Performance Monitoring
Objective: Increase e-shop revenue to achieve growth targets without compromising brand image.
- Daily monitoring and analysis of KPIs: traffic, conversion rate, revenue, average basket size across our different sites.
- Daily monitoring and optimization of e-merchandising to maintain a consistently appealing site.
- Support monitoring of marketing expenses (Ads) with an e-commerce profitability objective.
- Weekly sales tracking and identification of web best sellers to provide inputs to the product/merchandising team.
III. E-commerce Experience And Expansion
Objective: Ensure a tailored customer experience based on key countries with significant growth potential.
- Contribute to identifying high-growth potential markets.
- Enhance the purchasing experience to increase conversion (checkout funnel, delivery fees, payments, return policy, etc.).
- Coordinate different vendors and/or IT for implementing new market launch projects or to localize experience.
PROFILE
- 5 years+ experience as an e-commerce manager or head of ecommerce, in a retail or luxury company
- Analytics mind, eager to improve experience and do the extra mile
- Mastering Shopify and GA