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Field Marketing Specialist
il y a 9 heures
Join the Future of Work Malt is Europe's leading freelance marketplace, connecting over 900,000 talented freelancers with 90,000+ companies. Founded in 2013, we're transforming how work gets done through our tech-powered, human-centered platform. What makes us different:
- A diverse team of 600 Malters across 6 European countries - A culture that champions equality (50% of our Comex are women) and inclusive growth - Backed by top investors including ISAI, Serena Capital, Eurazeo Growth, Goldman Sachs, and BPI - A mission to give everyone the freedom to work differently
Ready to help shape the future of work? Your next chapter starts here
At Malt we believe that Ambition is the Way, so all lists of missions and responsibilities are non-exhaustive.
Explore your future career
As a global Field Marketing Specialist, you are responsible for designing and executing high-impact marketing initiatives that drive brand awareness, generate high-quality leads, and nurture Malt clients, in France and globally. While your primary focus is the French market, you will play a pivotal role in the global marketing squad, sharing best practices and supporting cross-regional campaigns to support global sales strategy. Key responsibilities
- Demand Generation: Plan and deliver demand generation programs to acquire new Enterprise customers and market to existing customers, including integrated campaigns, events, ABM 1to1 programs and digital marketing
- Campaign Management: Partner with the relevant marketing teams (Demand Gen, Communications, Product Marketing or Brand) to create demand generation campaigns or localise global campaigns covering all our business in France
- Event Management: Establish the calendar of events (digital and physical), organise events (Malt's run event and sponsorship to external events), leveraging resources as needed and align with the Enterprise & global sales teams while taking their go-to-market strategies and objectives into account
- Commercial Enablement: Work closely with sales leadership to align the marketing activities to the business needs & organisation, hold business reviews, and participate in sales meetings while facilitating access to all marketing resources (events / ebooks / articles etc.) and creating feedback loop with our commercial teams
- Data Analysis: Analyse results, metrics and reports to determine effectiveness of program activities
- Global Collaboration: Involve in transversal projects and / or global activities
- Background: 3 to 5 years of b2b field or event marketing experience preferably in the tech industry and you enjoy a fast-paced environment
- Business Driven: You act with a growth mindset, ensuring all marketing initiatives align with business objectives and deliver measurable ROI.
- Tools: Experience and ease with the following tools is a plus: Salesforce (or similar CRM), marketing automation (Marketo, Hubspot, etc.) etc.
- Stakeholder Management: Experience supporting complex buying cycles, interacting effectively with large commercial teams and align multiple stakeholders with conflicting priorities
- Project Management Mastery: You are on top of things and excel with your superior project management skills as you will be working on autonomously on several projects at once in a fast-paced environment
- Language: Native-level French and professional fluency in English are mandatory
- First call with our Talent Acquisition Manager, to better understand your background, aspirations and answer any questions you may have minutes).
- Interview with your future manager Marthe Buisson to delve into your experience and the specifics of the role minutes)
- Home assignment for you to complete, which will be evaluated by Marthe Buisson, Ernesto Ortega + a member of our commercial teams in order to assess your technical skills
- Final interview with Carla Lopez Martinez (CMO) to discuss Malt's long-term vision.
- We will welcome you in our Parisian office
- Onboarding: Before easing into your new role, you'll spend your first week learning about our culture, products, and services with other new joiners at our office in Paris - Equity: Every Malter is entitled to stock options - Lunch vouchers (legal benefit): €9/day on your Swile card - Transportation (legal benefit): 50% reimbursement (any type of transport) - Healthcare insurance (legal benefit) - RTT: From 8 to 12 days off per year - Sports: Company participation to a Gymlib (Wellpass) membership - Malt sabbatical: Every three years, all Malters are entitled to a one month fully paid sabbatical leave - Free books: If you're interested in learning more about any topic relevant to Malt's business, just tell us the books you'd like to read, and we'll order them for you—without any questions asked or approval processes to follow - Remote work: Hybrid policy balancing on-site and home office - Team building events organized every year
Ready? Get your ticket to Malt
At Malt, we are committed to fostering an inclusive and diverse workplace. We recruit based on skills, experience, and potential, without any form of discrimination related to age, gender, sexual orientation, ethnicity, religion, or disability. Our mission is to create a work environment where everyone feels valued, respected, and safe to thrive.
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