Head of Consumer Communications France
il y a 5 heures
Why Deliveroo
Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it.
We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, and looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.
The Role
Deliveroo is hiring a Head of Consumer Communications (PR, Influencer & Brand Social) France on a maternity cover basis. This is a senior leadership role responsible for shaping and delivering how Deliveroo communicates with and is perceived by consumers across PR, influencer marketing, and owned brand social channels, with a particular focus on Meta and TikTok.
You will work closely with the Global Head of Consumer Comms to define the consumer communications strategy, creative vision, and tone of voice for the French market, ensuring Deliveroo remains culturally relevant, distinctive, and front-of-mind for consumers.
You will act as a strategic partner to the French Marketing, Commercial and Leadership teams, while also leading the day-to-day execution of high-impact campaigns, launches, and reactive communications.
As part of the Global Communications & Policy organisation, you will collaborate with Consumer Comms, Corporate Communications and Public Affairs colleagues to ensure priorities and messaging is aligned.
This role is well suited to an experienced consumer communications leader who combines strategic thinking, creativity, and strong execution, and who is comfortable operating in a fast-moving, matrixed environment.
Key ResponsibilitiesStrategy & Creative LeadershipLead the consumer communications strategy for France across PR, influencer, and brand social.
Develop creative, insight-led campaigns and storytelling that drive share of voice, relevance, and brand affinity on PR, influencer, and social campaigns to maximise impact for key launches and moments.
Lead the planning and execution of consumer-facing creative campaigns, launches, activations, events and press office
Oversee all brand content posted on Deliveroo France's owned social channels, including content creation, community management, and paid social amplification, working closely with the Global Head of Brand Social.
Work with teams and agencies to generate culturally resonant ideas rooted in French consumer insights.
Act as a trusted advisor to the French Marketing and Leadership teams on consumer communications.
Partner closely with French Commercial, Operations, Customer Care, Legal, and Product teams to ensure communications plan supports business priorities.
Collaborate with Corporate Communications and Public Affairs on reputational issues and sensitive topics.
Safeguard Deliveroo's reputation in France by ensuring communications are legally compliant, responsible, and culturally appropriate.
Draft media statements and responses where required.
Prepare senior leaders for media engagements when needed.
Manage and develop your direct report and provide leadership to dotted-line social team members.
Set clear priorities, ways of working, and development goals.
Manage external agencies, ensuring strong performance, creativity, and value.
Deliver standout creative consumer campaigns and a programme of activity that strengthens Deliveroo's brand presence in France.
Successfully lead major launches and moments with integrated PR, influencer, and social activation.
Aim to increase share of voice, reach and positive brand sentiment.
Ensure strong alignment between marketing-led campaigns and communications.
Maintain Deliveroo's reputation through effective issue management and collaboration with Corporate Comms.
Fluent French and professional-level English.
Significant senior-level experience in consumer communications, PR, or brand marketing.
Strong creative instincts and idea generation capability
Proven experience leading integrated PR, influencer, and social campaigns for a consumer-facing brand.
Strong understanding of the French media and influencer landscape.
Experience managing teams and agencies.
Excellent stakeholder management, organisational, and decision-making skills.
Comfortable operating in fast-paced, high-change environments.
Experience in a high-growth or technology-led business.
Experience working in matrixed, international organisations.
Strong interest in food, culture, and how brands show up in everyday life.
Workplace & Benefits
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well-being, hybrid remote work, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country-specific, please ask your recruiter for more information.
Diversity
We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgment when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. Deliveroo France was scored 98/100 on the Gender Equality Index 2024, demonstrating our commitment to diversity and equal opportunities. All you need is a passion for food and a desire to be part of one of the fastest growing companies in an exciting space.
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