Global Marketing Manager

il y a 24 heures


Paris, Île-de-France Naboo Temps plein

NB:
This position is based in Paris.

Your role

:This is a
mission-critical, high-impact rol
e where you will
own the global acquisition strategy and executio
n across all our international markets. As the
Global Marketing Manage
r, you will be the driving force behind our worldwide growth, making this position a cornerstone of our commercial success

.Based in Paris, this essential role requires absolute C1/C2 fluency in English and French to effectively manage operations, the team, and budgets across international markets

.This role is responsible for marketing-generated revenue performance and the comprehensive management of the acquisition budget. The mission is to ensure a predictable and growing stream of qualified leads worldwide and maintain a stable MarTech infrastructure

**.

Your Missio**
n: Measurable Results Foc

usSuccess will be measured by achieving the following strategic objectives across these three fundamental pillar

**s:

SEA (Search Engine Advertising) Domination and Budget Performan**

  • ce:Performan
    ce: Management and optimization of multi-year SEA budgets, aiming to maintain a targ
    et ROAS (Return On Ad Spe
    nd) (a precise objective) and
    a CPA (Cost Per Acquisiti
    on) below a defined limit across all key marke
  • ts.Executi
    on: Oversight of account structure, bidding strategies (smart bidding or manual), creative evolution, and audience segmentation across Google Ads and other platfor
  • ms.Leadersh
    ip: Fully manage the account to generate a targeted monthly volume of MQLs from paid channe

**ls.

Marketing Mix Diversification and Risk Reduct**

  • ion:Strat
    egy: Establish and execute a roadmap to diversify a significant portion of our MQLs outside of
  • SEA.Developm
    ent: Identify, launch, and validate new acquisition channels (e.g., B2B Social Paid, Partnerships, Affiliation) with a defined seed budget and clear profitability targ
  • ets.Organic Gro
    wth: Collaborate with the Content/Product team to ensure SEO and content campaigns support the demand generated by paid acquisit

**ion.

Data Infrastructure and HubSpot Mastery (MarT**

  • ech):Platform Govern
    ance: Technical and functional administrato
    r of HubSpot Marketing Hub Enter
    prise. Maintain a high level of data hygiene to ensure reporting reliabi
  • lity.Automation & Nurtu
    ring: Redesign lead nurturing and scoring workflows to increase the Lead-to-MQL conversion by a defined percentage and ensure a smooth, automated transition of leads to the Sales
  • team.Repor
    ting: Establish automated dashboards and reports for leadership (C-Level and Sales) to track CAC, LTV, and revenue pipeline in real-

**time.

Compensation & Ben**

  • efits :Fantastic offices in the heart of Paris (10th arrondisseme
  • nt) Attractive salary
  • packageA friendly team that supports each other ev
  • ery dayEquipment (MacBook, e
  • tc.) Swile (€10/day, 50% covered by Nab
  • oo) 50% subsidy for public transportation ti
  • cket Premium health insurance through Benefiz (80% c
  • overed)Gymlib membership for fitness & well
  • ness Regular team events, offsites, and "Nabo

**oms"

You are the ideal cand**

  • idate if:Possesses several years of experience in acquisition marketing, including team management or functional leadership experience within a B2B or hyper-growth SaaS env
  • ironment.Certified SEA
    Expertise (Complete mastery of Google Ads) with a proven ability to manage a substantial annua
  • l budget.
    Advance
    d HubSpot proficiency: experience in administration, advanced scoring configuration, and integrations (API or
  • native).
    Adopts a test-
    and-learn approach to channel and conversion opti
  • mization.Mandatory C1/C2 fluency in English an
  • d French.Proven communication and results presentation skills for budget defense and stakeholder r
  • eporting.You are a
    vail

**able ASAP

Environment and Expe**

  • ctations :Execution
    Autonomy: The role offers full authority to define and execute the acquisition
  • strategy.Result
    s Culture: Performance is measured solely by key indicators (ROAS, C
  • PA, MQLs).Structur
    al Impact: Ability to build and formalize acquisition processes to support hyp
  • er-growth.Coll
    aboration: Daily collaboration with Product and Sales teams in a fast-paced en

**vironment.

Naboo is the ideal company**

  • for you if:You are looking for challenges and responsibilities
  • from day 1You want to contribute to an ambitiou
  • s adventureYou want to thrive and grow in a high growth

**environment

Recruitmen**

  • t proce
    ss : Step 1: Interview with the Marketing Team Lead Manager
  • (15 min
    utes)Step 2
  • : Case
    studyStep 3: Speed dating with 4-5 Naboo team members from different departments, 15 minutes each, for an informal discussion and insights into the compa

ny's culture


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