Product Marketing Manager
il y a 1 jour
At Streem, we are building the next generation SaaS platform to empower the commercial management of renewable energy assets. Our mission is to accelerate the energy transition by enabling asset managers, investors, and operators to extract more value from their renewable portfolios.
We are looking for a Product Marketing Manager to join our growing team. This role sits at the intersection of product, marketing, and the renewable energy market. We are seeking someone with a solid understanding of the sector who can actively follow market and regulatory developments and translate these into actionable insights for our busy product and sales teams. You will be responsible for shaping how we position our product, communicate its value, and bring new features to market, ensuring our messaging is always informed by the latest industry context..
On the day-to-day, your key responsibilities will include:
Define and execute product positioning, messaging, and go-to-market strategies for new products and features, ensuring successful launches, strong market adoption, and clear communication of product value to target audiences.
Work closely with product and sales teams to ensure customer needs are translated into impactful product stories, and help define target personas for the product.
Create and deliver compelling materials and messaging to support the sales team, and occasionally develop tailored, ad-hoc content for specific leads
Manage campaigns, webinars, and social media activities to generate inbound leads.
Conduct market and competitor analysis to inform product strategy
Develop deep expertise in the energy sector by monitoring local regulations and policy developments, providing the sales team with insights that can be translated into powerful value propositions for clients and developed into strong content.
Continuously follow broader market trends to identify common themes and emerging opportunities that can shape both product positioning and client engagement.
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