Regional Marketing Specialist, Western Europe

Il y a 3 semaines

SaintAubin, Ile-de-France UL Solutions Temps plein
Reporting into the regional marketing leader, the Regional Marketing Specialist drives marketing activity for the Western Europe region cross-business and company-wide. This includes aligning global go-to-market plans with regional insights to effectively reach and influence local audiences. The person will be working closely with regional business stakeholders on the execution of the regional strategies; responsibilities include driving demand creation through effective marketing campaigns and tactics as needed, including digital marketing, social marketing, events and more.  This hybrid position is based in our Saint-Aubin/Saclay (France) office, providing the perfect balance between flexible home working and valuable face-to-face team interaction.   RESPONSIBILITIES   Provides insights about region-relevant customers and market(s), based on region business strategy, local market trends, competitive insights and ensures alignment of region tactical plans to business goals.
•    Works as part of cross-functional team to execute tradeshows and events in the region, supporting branded activities
•    Manages the campaign and budget country in accordance with the Regional Marketing Manager
•    Collaborate cross-functionally to drive successful marketing performance in the Western Europe region
•    Contributes to business success by performing other tasks as required
•    Follows UL Solutions Standards of Business Conduct and follow all physical and digital security practices QUALIFICATIONS
* University Degree (Equivalent to Bachelor’s degree) in Marketing or a related discipline
*  At least three (3) years’ professional experience in marketing field
* Knowledge and experience with demand generation strategies, MAP/CRM tools, competitive insights gathering, planning tools and budgeting processes is a plus
* Strong understanding of all aspects of the marketing mix, experience activating promotions and leveraging tools across a variety of promotional channels.
* Proficiency in Microsoft Office and experience managing and/or using a wide array of communication tool
* Fluent in English and French, with excellent verbal and written communication skills in both languages.