Senior Paid Search Manager

Il y a 3 jours

France Icarus Media Digital Temps plein
Icarus Media Digital is a venture studio that builds and operates SaaS businesses. We combine the pace of a startup with the resources, data and operating experience of an established technology company. We’re looking for a Senior PPC Manager to own paid search acquisition across our portfolio. This is a hands-on performance marketing role focused on bottom-of-the-funnel acquisition. We care about customers, revenue and profitable growth, not awareness campaigns or vanity metrics. You’ll own strategy and execution across Google Ads and Microsoft Ads, working with meaningful budgets (high 6-figure per month) and direct visibility into commercial performance. What you’ll do
• Own Google Ads and Microsoft Ads end to end
• Build, launch and optimise high-intent search campaigns
• Scale spend while maintaining strong CPA, CAC and ROAS
• Own account structure, keywords, search terms, negatives, bidding and budgets
• Run structured experiments across ads, landing pages and bidding strategies
• Analyse performance beyond platform metrics and connect campaigns to revenue outcomes
• Ensure reliable conversion tracking and attribution across GTM, GA4 and our data stack
• Work closely with product, data and engineering to improve acquisition performance
• Apply learnings across multiple SaaS businesses and markets What we’re looking for
• 5+ years of hands-on PPC / paid search experience
• Deep expertise in Google Ads is mandatory
• Strong hands-on experience with Microsoft Ads
• Experience managing significant monthly paid search budgets
• Strong background in performance marketing and direct-response acquisition
• Proven ability to optimise against CPA, CAC, ROAS, revenue and profitability
• Strong analytical and problem-solving skills
• Good understanding of GTM, GA4, conversion tracking and attribution
• Full professional fluency in French and English Nice to have
• SaaS or subscription business experience
• Server-side tracking or advanced attribution experience
• Experience managing acquisition across multiple products or markets
• CRO and landing-page optimisation experience This role suits someone who likes going deep into paid search accounts, understanding why performance moves and turning that insight into profitable growth. You’ll have significant ownership, access to strong technical and data teams, and the opportunity to apply what works across a portfolio of SaaS businesses.